Top 2016 Social Media Trends in Staffing and Recruiting

Top 2016 Social Media Trends in Staffing and Recruiting in How to Make Social Media Work for you in 2016 in 8+ Social media can help yoU evangelize your business, mission, and values Employees & Customers can be your brand ambassadors Let them speak for you Encourage them to share positive stories when negative criticism appears to help give a peek into what it's like working for your company about your company Keep track of what employees are saying online Facebook Tips for 01 Finding and Keeping Candidates f Set up a page for your company 31 Post industry Be active a minimum of updates, events, photos and so on every 2 to 3 days Test a few ads on Facebook that specifically target the demographic you're trying to reach Use a compelling message & photo to drive traffic to your page and make it easier for potential hires to find you Consider using Facebook Groups for internal company communication Let employees post Use it as a humorous videos & comments place for teams to communicate with each other This group should be kept “Secret" so no one outside of the company can see the activity Use the Social Media 02 Recruiting Juggernaut: in Linkedin Make sure your company and employees have a real presence, with up-to-date profiles Viewing member profiles is the number one activity on Linkedin 76% of Over 50% of job applicants viewed an employee's profile 6 months prior to applying for a job at that company job views come from recommendations Increase the views on your job posting WORDS Promote it in the Use keywords right channel Include company information, with details about the culture and team Make use of recommendations Public praise looks good to candidates viewing your employees' profile Improves morale and increases employee satisfaction 03 Twitter Improves Recruiting Efforts Create a clear and executable strategy for your company's Twitter account Make it a real-time view into your company's culture so candidates want to work for you Share news & events to expose your culture Ask employees to tweet jobs %23 Use hashtags Leverage video Connect with candidates Use it to vet candidates, to0 Check their style, their communicative Get to know a candidate's personality and interests prowess, and their approach to the world 04 Use Google to Your Advantage 8+ Use Google Alerts for your company name Search Google for your Go gle company name to see what candidates are seeing X-ray searching on Google can help you find specific kinds of candidates on different sites site:plus.google.com "lived * [cityl" "ljob title]" Replace the domain to search different sites Check candidates' profiles on Google+ Google Hangouts are a great way to screen candidates hi Hangouts work well for: Client meetings Candidate interaction across multiple locations You can have 10 people in total on the call Month AIN Quarter 100% 50% Ten-day Year Report period Briefings about jobs Presentations Interviewing Building influencers and industry leaders and then using this content for sharing via social channels your brand, products, and services awareness Social media is a major player in recruiting, and will continue to be an important tool for recruiters and staffing agencies going into 2016. cio.com / forbes.com / slideshare.net / hiring.monster.com sironaconsulting.com / booleanblackbelt.com socialmediaexplorer.com / socialmediatoday.com Brought to you by: In partnership with: AKKEN Cloudo6 Staffing. Recruiting. Success GHERGICH&Co. C4MI :-----...--.