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Stats To Convince Your Boss To Invest In Content Marketing

STATS TO CONVINCE YOUR BOSS TO INVEST IN CONTENT MARKETING Consumer Opinions of consumers say they feel better about a company that delivers custom 61% content, they are also more likely to buy from that company INTERESTNO Interesting content is a top 3 IN 10 reason people follow brands on social media consumers say they prefer to learn about a company through a collection CONTENT WRITER of articles, rather than in an ad 78% of consumers believe that comapanies providing custom content are interested in building good relationships 90% of consumers find custom content useful Marketers Opinions of Content Marketing of marketers say that blogs are the most valuable content type for marketing 37% Creating original content was seen as the biggest challenge for 69% of marketers 87% in of B2B marketers use social media to distribute content The Success of Content Marketing Blog b2b companies with blogs generate 67% more leads per month on average NON-BLOGGING FIRMS BLOGGING FIRMS than non-blogging firms 88% of content marketers use Blogs give sites on average more indexed pages and unique visitors as their 434% 97% main metrics more indexed links Marketing Spend Marketers, on average spend over a quarter their marketing budget on content marketing 62% of companies today outsource their content marketing 42% 10 employees 1000 24% employees Companies with fewer than 10 employees allocate 42% of their budget to content, while companies with over 1000 allocate 24% to their marketing Fat Joe SOURCES WWW.FATJOE.CO.UK %24

Stats To Convince Your Boss To Invest In Content Marketing

shared by Budgetinfographic on Jul 05
Here we have some pretty convincing content marketing stats collected from various studies across the web. With content becoming ever important in today's marketing arena, it can be a little hard to g...


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