Social Media Saves The Day For SMB

DIYSEO Social Media Saves the Day for SMB SEO FOR YOUR SMALL BUSINESS There has been a lot of debate whether time spent with social media outlets, such as Facebook and Twitter, will help drive more customers for small businesses. 44% of small companies have had successful use of social networks for customer acquisitions, according to a July 2010 Regus study. Many small businesses, such as St. Pete Brasserie, participate in the rising popularity of social networks to bring in those hard-to-find customers. St. Pete Brasserie utilized Facebook and Twitter to grow sales by 40%, and in doing so saved its restaurant. Here's how it works: www.DIYSEO.com Pre-Sale: Tap into social networks to attract customers. (ex. offer real-time deals or exclusive events.) ST PETE BRASSERI Businesses and customers increasingly drive other's purchase decisions. 51% are more likely to buy a company's product after connecting with that company on Twitter 41% agree that Facebook is a good way to get info about brands and products 31% are more interested in companies/products that communicate via Facebook 31% are more likely to follow/become a fan of a company if their friends follow/are fans. Purchase: Old and new customers see purchase as a social item. ST PETE BRASSERIE 3 Post-Purchase: Engage in conversation. Listen to requests. Welcome new followers. Reward them, and they reward you. ST PETE BRASSERIE Purchasing is becoming a dominant and influential conversational theme in social media. 53% are more likely to recommend company/product after connecting via Twitter 32% of all users on Twitter make a product/service recommendation. 54% comment on each other's purchases on Facebook. Sources: http://www.emarketer.com/Article.aspx?R=1007815 and ROI Research/Performics, July 2010 infoshot