Social Media Demography- Who Likes What?

SOCIAL MEDIA DEMOGRAPHY WHO LIKES WHAT? ? More than 66% of online adults use social networking sites College students or who completed college represent the majority on social media sites Social networking site usage is most popular with those ages 18-49 and those with a household income of less than $30,000 per year Who are the Biggest Users of Social Networking Sites? % of internet users within each group who use social networking sites -61% Men Age Group Gender 86% 72% 50% 34% 18-29 Yrs. 30-49 Yrs. 50-64 Yrs. 64+ Yrs. Women 71% Household Income Education Level 71% 63% 62% 67% 71% | Less than $30,000 69% $30,000-$49,999 60% $50,000-$74,999 69%| $75,000 + Less than high school grad High school Some College College+ Some Crazy Stats on Social Media Demography 18% of 18-29 years old have an account in Twitter 13% of all online adults reports that they have used Twitter 46% of Facebook users are 45 yrs. or older 8+ 43.82% of Google+ users are single 82% of Pinterest users are female in Linkedin's gender breakdown is 50/50 split P S. 71% of men use Google+ compared to just 29% of women ( 8+ INDUS NEI 1ETHNOLOGIES http://www.indusnet.co.in/ Your Outsourcing Superteam Sources: http://about.retickr.com/blog/2012/06/social-media-demographics/ http://pewinternet.org/Commentary/2012/March/Pew-Internet-Social-Networking-full-detail.aspx Designed by: http://marketingland.com/social-network-demographics-pew-study-shows-who-uses-facebook-twitter-pinterest-others-21594 Info Graphic http://www.slideshare.net/dee987/social-media-and-demographics-2012 DESION TEAM