The Rise,Fall,(And Rise Again?) Of myspace

THE RISE, FALL, (AND RISE AGAIN?) OF myspace TM StartupBroS.com You don't need a job... It's not a news-flash that MySpace's value had been steadily declining over the past several years after being purchased by Rupert Murdoch's News Corporation, but visitors are now being redirected from myspace.com to new.myspace.com and given options to import their old Myspace account, sign up, or log-in using their Twitter or Facebook account. It looks like Myspace is re-invent- ing themselves along with help of an entirely new design, packaged myspace .com as a whole new site called new.myspace.com – or, the New Myspace. myspace, Myspace was launched in August 2003, headquartered in Beverly Hills, California. It was acquired by News Corporation in July 2005 for $580 million FROM Myspace was the most visited social networking site in the 2005 75.9 million UNTIL world, attracting unique visitors a month at its 2008 peak. EARLY 2008 surpassed Google as the most visited website in the United States in 2006. 2006 Myspace was overtaken by Facebook in the number of unique world- wide visitors, and was surpassed in the number of unique U.S. visitors IN APRIL 2008 in May 2009, though Myspace generated Ş800 million during the 2008 fiscal year. IN JUNE Myspace employed approximately 1,600 workers. Since then the company has undergone several rounds of layoffs and by June 2011, Myspace had reduced its staff to around 200. 2009 steadily in spite of several redesigns. MySpace reached its lowest point of membership in 2010. They lost half of their monthly visitors in just one year. Since introducing their new new music player, however, the site has signed up ONE MILLION new users. Since then, the number of Myspace users has declined 2010 The New Myspace We went from zero signups 40,000 is seeing more per day to people give the old horse another ride Chris Vanderhook, The company's chief operating officer. each day. Sm specificmedia" In June 2011, Specific Media Group and Justin Timberlake jointly pur- chased the company for approxi- mately $35 million - just a fraction of what News Corp. had paid just six years prior. In June 2012, Myspace had only 25 million unique U.S. visitors. As of January 2013, Myspace was ranked 215 by total web traffic. A NEW AMBITION Myspace was the initiator of social media sharing. The site presented the first major medium for global network- ing by the average person. Though Myspace fell to the backburner after newer social media sites sprang up, their revamping may prove advanta- geous. The new site focuses heavily on the entertainment industry, offering music, games, and videos. Myspace is not likely to regain their previous demographic of users, as they've moved on to Facebook, Twitter, Tumblr and Pinterest, but that effectively works in their favor. By reinstat- ing their brand and appeal, the site has begun generating 20 million users per month. AN ALTERNATIVE AUDIENCE Myspace has always conveyed music-based inten- tions, with former features that allowed users (and up-and-coming artists) to post relevant songs and playlists. The New Myspace is revolutionizing their musical roots. Music plays a significant role for the new site's target audience, offering a wide range of features that will appease an eclectic, musical fan base. REFURBISHED LAYOUT A "lick of paint" myspace Sign up Login Search People Music Video Games Browse People has done Chris O Friend Add Comment Send Message Myspace some Stream good. On the Make your monitor come alive! All Music Videos Photos Topics Status More surface, the new Profile No recent updates in this category. site is both Stream Why not Fied new trends to get monre updates Check out what's new on Myspsce ADVT. Friends visually- Click Here appealing and Comments popusoesoven user-friendly. Pesta comnent Top Friends (1) Chris VADER has 1 friends. View: A Onine New Tom Anderson Badges Now an View al entertainment Tom Anderson Interests discovery tool, a Open Piayer A My Profile Playlist More Playtists anything but gangsters and rap Myspace Music View Full Playlist projects a mature anyhing but rao Movies Blurbs and professional Action sometimes drama About me: Ie music, books, sports, and movies Also t love acting Television image, and offers anime and cartoons and being stupid Who I'd like to meet: Books A girl thats not to prepy or stuck up a slew of sci fiare my tay Details multimedia Status: Single features, along Hometown: Fresno Orientation: Straight with a sleek Religion: Christian - other Zodiac Sign: Virgo design. Children: Someday Smoke / Drink: No / No Education: High school Around Myspace What's Trending Also on Myspace Music Charts Join Myspace Get Help Music Justin Bieber Artists Sign up Help & FAQS Video Dia Franpton Moble Music Videos Developers Safety Tps Movies Movies and Tralers Themes Sengs Terms Privacy Settings Televnion Sync Privacy Polcy Privacy Polcy Events Advertisers Press Room Cooyrighte 2003-2012 Mynpace LLC AI Righta Reserved Report Abuse |Change Country: India THE SOUNDS OF MUSIC MySpace has full licensing deals with thousands of record labels, and has a library of 53 million tracks. 13K and songs, uploaded daily; far more than new competitors such as Spotify or Rhapsody. ARTIST BREAKDOWN 47K Major 85.7K Independent 14M Unsigned 14.2M ARTISTS Furthermore, the Myspace player offers: Unlimited, on-demand listening to both estab- lished and unsigned art- ists Music Featured Songs Playlists FEATURED SONG 38:21 Personalized radio modes Album: Released: 6 Dec 2010 Label: Credible recommenda- tion engine Myspace continues to serve as a catalyst for new artists, trying to connect to a larger consumer audience. Restored Intentions THE NEW MYSPACE MISSION STATEMENT: "We're staying true to our roots in one important way- empowering people to express themselves however they want. So whether you're a musician, photographer, film- maker, designer or just a dedicated fan, we'd love for you to be a part of our brand new community." myspace, Media executives agree that the following steps are essential to ensure Myspace's re-launch is suc- cessful: • continue with a complete reset of the brand • open itself up to a wider audience • offer a wholly different product than before • do not try to replace current social media platforms myspace, Welcome to the New Myspace Rebuilt. Redesigned. Reinvented. The Naw Myspace halps people Discover. Connect and Share. Join today THE BUD LIGHT HOTEL NEW ORLEANS Join Sign In LIVE STREAM FEB 1ST & 2ND 2013 « Take me back to Classic Myspace GARY CLARK JR. Enjoy Responsty 013 Anheuter Buscn Bud Light Beer St. Lout MO itmyspace The success of Myspace is largely dependent upon the response of social media users. With over 1 billion Facebook users, 625,000 users joining Google+ per day and 575 Instagram likes each second, it's kinda' hard to believe they haven't thrown in the towel already, but you can tell that Mr. Timberlake sees a potential in the prototype social net- work that the rest of us have evidently overlooked. While they are leaning on their strength of being a home for musicians, they really aren't innovating or bringing anything new to the table; just totally reinventing themselves, and leveraging what's left of their user- base. The New Myspace is different enough that it could lose some of the stigma of being MySpace and pick up a few new users as Mys- pace. FOR THE LATEST UPDATES ON SOCIAL MEDIA TRENDS, VISIT StartupBros.com You don't need a job... TO GET YOUR DAILY DOSE OF INFOGRAPHICS, WEB APPS REVIEWS AND DIGITAL DOWNLOAD TIPS. Source: http://dummymag.com/news/2012/09/25/myspace-is-making-a-comeback/ Source: http://www.imediaconnection.com/content/32367.asp Source: http://www.digitalbuzzblog.com/infographic-social-media-statistics-for-2013/ Source: http://en.wikipedia.org/wiki/Myspace Source: http://www.pcworld.com/article/249849/myspace_the_next_hot_social_network_html Source: http://mediadecoder.blogs.nytimes.com/2012/02/12/myspace-to-announce-one-million-new-users/ Justin Timberlake By prayitno "Social Networking Concept" by ponsuwan / freedigitalphotos.net "Woman Listening To Music With Closed Eyes" by imagerymajestic/freedigitalphotos.net "Business Network" by sheelamohan / freedigitalphotos.net