Public Company Use of Social Media for IR
Public Company Use of Social Media for Investor Relations 2011 DOWNLOAD FULL REPORT http://bit.ly/Q4TwitterReport US and Canada USE TWITTER THE MOST FOR INVESTOR RELATIONS Australia Brazil Canada France Germany Netherlands - Norway Sweden - Switzrland - UK -US Airline Automotive 13 84 Consumer Goods Exchanges O 36 Financial Services 43 Industrial goods/Materials 3 Media O 122 Natural Resources O 31 Pharma/Healthcare/Biotech Real Estate 629 companies 101 Services SCANNED AND REVIEWED 127 Technology 24 Telecommunications 25 Utilities LARGE MID SMALL Twitter 141 97 179 Facebook 69 49 98 YouTube 60 29 50 Slideshare 31 14 36 Blog 20 18 Used for Investor Relations COMPARED TO NOT You Tube 44% 19% 67% 45% 34% E Twitter Engagement Engagement refers to the ways in which companies use Twitter to interact with followers in conversation. Hashtags Retweets Replies 58% 48% 36% 42% 52% 64% Legend I Engaged I Not The Leaders Sectors that use Social Media the most. Natural Resources FOR IR NOT FOR IR Twitter 108 121 Facebook 59 73 YouTube 35 45 Slideshare 26 32 Blog 15 Technology FOR IR NOT FOR IR Twitter 104 127 Facebook 73 107 YouTube 41 93 Slideshare 17 50 Blog 16 82 Services FOR IR NOT FOR IR Twitter 49 100 Facebook 19 84 YouTube 20 76 Slideshare 31 Blog 4 38 Q4 DOWNLOAD FULL REPORT http://bit.ly/Q4TwitterReport WEB SYSTEMS Designed by: Kitschkreative || ||
Public Company Use of Social Media for IR
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