Multi-device Usage on Facebook

GfK's picture
Facebook commissioned GfK to better understand people's behavior as they move across multiple devices, including smartphones, tablets and laptops or PCs, throughout the day. The study of over 4,000 online adults across the UK and US found that people feel a different connection to each device, and that each plays a distinct role as people switch between devices during their daily routine.
Image: 
multidevice-usage-on-facebook_5320e2d84b192.jpg

Category:

Language: 
English
Thumb Meta Data: 
multidevice-usage-on-facebook_5320e2d84b192.jpg
Hash: 
e4b1581e2a2c98ef0f6458401493f50b
Reviewed: 
Source: 
http://www.gfk.com/news-and-events/News/Pages/Facebook-shares-latest-understanding-of-device-switching.aspx
Infographic Type: 
Infographic
Interactive URL: 
Visible on Site: 
Show in Portfolio: 
Marketplace Infographic: 
Transcript: