Marketing Growth Wheel

MARKETING GROWTH WHEEL ACTIONS STRATEGY O DEFINE OPPORTUNITY . END START Commercials O REVIEW & IMPROVE • 1.3 REACH 5.2 VISITORS 1.4 5.1 Review Factbase FANS 2.1 Market Technical GOALS 2.2 Customer 4.3 Creative 2.3 LEADS Brand 4.2 SALES 2.4 Content Analytics 4.1 CONVERT OPLANNING BROUGHT TO YOU BY There's no magic bullet for guaranteed commercial or FIRST10 marketing results, this infographic is designed to help you consider your own process for successful marketing. Tweet your ideas and feedback to us @smartinsights or visit www.smartinsights.com, we'd love to hear your thoughts. 3 Smart Insights Process S4 Problem Objectives 5.3 KPIS Opportunity REVIEW INSIGHTS ENGAGE REFERRAL INTERACTIONS ACT REPEAT SHARES Objectives Strategy 3.2 Tactics Big Idea O IMPLEMENTATION Positioning