Location-Based Social Media: Every Move You Make

EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? f 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. f f 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? f 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. f f 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? f 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. f f 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? f 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. f f 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? f 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. f f 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org EVERY MOVE YOU MAKE Even sans the weekly catch up, your social circle is already up to date on what you've been doing. You told them! Catching a movie? They know. Had a turkey sandwich for lunch? They heard about it. In a new romance? A heart popped up on their newsfeed, way before you were able to make a phone call. Through social media platforms, we're able to share all the necessary, and many unnecessary details of our daily existence, and now with the expansion of GPS tracking, social media allows us to share our location. Are we ready to literally disclose our every step? f 65% 14% of adult social media users have already of U.S. adults use social media jumped on the Facebook and Twitter in their everyday life. status features that automatically update posts with user's location. WHO ISN'T SHY ABOUT THEIR WHEREABOUTS? Percent of men and women who set up their social media accounts to automatically include location in their posts. MEN VS. Wemen 190 10% of men of women Age Făctor Percent by age of those who set up their social media accounts to automatically include location in their posts. The 18-29 135 30-49 14% 50-65 6% 65+ 18% Turns out younger adults are just as likely to employ GPS tracking with their social media use as older folks. THE STATS ON ETHNICITY Percent by ethnicity of adult social media users also employing automatic location services. f f 31% 196 10% of Hispanic adults of African Americans of whites went for the automatic went for the automatic (non-Hispanic) allow location inclusion in location inclusion in location inclusion. their status. their status updates. THE INÇOME REVEAL EDUCATION LEVELS Percent by income of adult social media users with Percent by level of education of adults using social media who automatic location incorporated into their status updates. set up their account to automatically include their location in posts. Less than $30,000 8% 25% $30,000 - $49,999 10% 14% $50,000 - $74,999 Some college 9% 8% $75,000+ 23% High school grad or less College grad THE SMART CHECK-IN Adults who own a smartphone are more likely than any other 12% 14% group to use geosocial services such as Foursquare or Gowalla. of smartphone owners have used a check-in service. of smartphone owners use automatic location tag in their posts. While not every social media user is revealing their geographical post quite yet, one thing is clear: There is no over-sharing when it comes to our updates, and no news is too small to brag about. So go right ahead and reveal, someone in your social circle is sure to notice. All data collected from a phone survey of 1,015 adults by Pew Research Center's Internet & American Life Project. VISIBLE Sources: pewresearch.org