I Have A LinkedIn Profile, Now What? [INFOGRAPHIC]

Your Ultimate by: @MelonieDodaro LinkedIn Marketing Strategy I have a Linked in profile, now what? Two new members are added to LinkedIn every second TechCrunch [1] |EXPLORE Opportunities • Use advanced search to find prospects • Join relevant groups where your target market is • Review the connections of your contacts "To attract your ideal clients ensure that your LinkedIn profile is client focused. 92 Melonie Dodaro EXPAND Network Send personalized connection The average household request income of LinkedIn users is $109,000 Linkedin [2] Bruno! Is that you old boy? Tell the person why you want to connect Winston? I haven't seen you since obedience school! ENGAGE Connections • Reach out after connecting • Provide value to new contacts • Don't give them a sales pitch LinkedIn is 4x better for B2B (Business to Business) leads than Facebook or Twitter HubSpot [3]. "Provide immediate value to a new connection - the moment you identify a way to help someone, take action.99 Lewis Howes 4 LinkedIn counts executives from all 2012 Fortune 500 Companies as members Linkedin [4]. ESTABLISH Relationships • Serve as a connector for your connections - introduce them and facilitate relationships • Share valuable content • Show interest to generate interest 66 People don't care how much you know until they know how much you care.99 John Maxwell LinkedIn is the most important platform for B2B marketers The Real Time Report [5) Always Remember... ..to personalize Invite David to connect on Linkedin your message when sending a connection request How de vou know Deviet O Colleague O Classmal We've done business together Friend Oldontknow David Include a personal nete lootora seang you yimpressed by great se Your team d a obatace course our strategy exceptional twould be great to connect with you here on Lirkedin Important Only inte people you know well and whe inow you Find out why ent intetonr Cancel ..follow up with everyone you connect with .only ask those you know for a LinkedIn recommendation and personalize your message! Register for a FREE LinkedIn Webinar at http://LinkedinTrainingWebinar.com 1 TechCrunch: http://techcrunch.com/2011/08/04/linkedin-now-adding-two-new- members-every-second/ 2 Mashable: http://mashable.com/2011/12/03/linkedin-boot-camp-infographic/ 3 HubSpot: www.HubSpot.com via Social Media Today: http://socialmediatoday.com/node/493633 Credits 4 Linkedin: http://press.linkedin.com/about 5 The RealTimeReport: http://therealtimereport.com/2012/08/17/social-networking- stats-linkedin-is-most-important-social-network-for-b2b-marketers-rltm-scoreboard/ Brought to you by TopDog USOCIAL MEDIA www.TopDogSocialMedia.com Infographic imagineered by Socially Sorted www.sociallysorted.com.au