How to market a business on Facebook

HOW TO MARKET A BUSINESS ON FACEBOOK There are 1.8 billion* reasons why Facebook is an unmissable opportunity for your business - you can reach new people, grow your business and engage with your customers on a more personal level than ever before! CHECK OUT OUR 7 TIPS TO MAKE SURE YOU MASTER FACEBOOK MARKETING! 1:CONTENT NO FACEBOOK PAGE EVER GOT ANYWHERE WITHOUT GREAT CONTENT. USING TRIAL AND ERROR (AS WELL AS FACEBOOK INSIGHTS) IDENTIFY WHAT YOUR AUDIENCE LIKE - DO THEY PREFER FUN PHOTOS, USEFUL LINKS, OR INFORMATIVE ARTICLES? COO COMMUNICATE CONSISTENTLY, BE AUTHENTIC, BE PASSIONATE AND HAVE FUN! 2:BUY ADS & PROMOTE POSTS FACEBOOK ADS AND PROMOTED POSTS ALLOW YOU TO REACH A HUGE AUDIENCE, AND THEY'RE SO FLEXIBLE THAT THEY FIT INTO BASICALLY ANY BUDGET. YOU CAN EVEN TARGET YOUR PROMOTIONS TO ENSURE YOU REACH YOUR f IDEAL AUDIENCE. THIS IS USEFUL FOR PROMOTING GREAT CONTENT YOU'VE CREATED, OR ANY PROMOTIONS YOU MAY - BE RUNNING. 3:CUSTOM TABS YOU CAN RUN CONTESTS AND SWEEPSTAKES, PROMOTE YOUR PRODUCTS, OR EVEN HIDE AN OFFER OR DIS COUNT CODE WHICH IS REVEALED WHEN THE USER CLICKS 'LIKE, TABS - THE LITTLE BUTTONS THAT SIT UNDERNEATH YOUR COVER PICTURE - CAN BE CUSTOMISED FOR A NUMBER OF PURPOSES. COMPANIES SUCH AS GROSOCIAL** OFFER YOU A RANGE OF EASY-TO-USE TOOLS TO BUILD THIS SORT OF STUFF! 4.PARTNERSHIP LET'S SAY YOU HAVE 100 LIKES; BUT ONE OF YOUR MAJOR PARTNERS OR CUSTOMERS HAS 10,000. BY UTILISING THIS PARTNERSHIP, YOU COULD SPREAD THE WORD ABOUT YOUR PAGE, PROMOTION OR GIVEAWAY TO A MUCH GREATER AUDIENCE, FREE OF CHARGE. YOU CAN EVEN RUN CO-BRANDED COMPETITIONS TO ENSURE YOU BOTH BENEFIT! 5.ÇONTESTS WHO DOESN'T LOVE GETTING SOMETHING FOR NOTHING?! THAT'S WHY GIVEAWAYS ARE REALLY USEFUL IN GROWING ENTER WIN YOUR FOLLOWING, AS PEOPLE HAVE A BONA FIDE REASON TO CLICK 'LIKE.' IT'S ALSO INCREDIBLY GOOD FOR YOUR BRAND TO BE SEEN REWARDING YOUR FANS. YOu CAN CHOOSE FROM A VARIETY OF DIFFERENT CONTEST TYPES, FROM SWEEPSTAKES TO PHOTO CONTESTS, BUT MAKE SURE YOU STICK TOO FACEBOOK'S STRICT PROMOTION GUIDELINES, 6:REPLY TO PEOPLE FACEBOOK IS ALL ABOUT ENGAGEMENT AND COMMUNICATION SO IT'S IMPORTANT TO SHOW YOU CARE BY REPLYING TO EVERY MESSAGE YOU RECEIVE. EVEN IF YOU'RE BEING CRITICISED, IT'S VITAL THAT YOU'RE SEEN TO PUBLICLY RESPOND AND DEAL WWITH IT! 7:SOCIAL PLUG-INS & OR CODES Build it and they will come' .IS DEFINITELY NOT A PHRASE THAT APPLIES TO FACEBOOK MARKETING. MANY BUSINESSES STRUGGLE TO GROW THEIR FOLLOWING SIMPLY BECAUSE THEIR FANS DON'T KNOW THEY'RE ON IT. A like us on facebod BUILD SOCIAL PLUGINS INTO YOUR WEBSITE, AND USE OR CODES ON YOUR PRINT MEDIA SO THEY KNOW WHERE TO FIND YOU! O wyzowl *HTTP://NEWSROOM.FB.COM/KEY-FACTS *"HTTP://GROSOCIAL.COM