How the Auto Industry Is Embracing Social Media

Virtual gaming To promote the Honda CR-Z, a hybrid coupe, the company entered the Facebook game "Car Town" and started an ad campaign. In the game, players could purchase a Honda CR-Z for their own garages. total upload views: 12,330,710 Subscribers: 10,666 Joined: October 10, 2005 www.youtube.com/honda followers: 10,400 following: 372 Twitter Facebook twitter.com/HONDA followers: 8,519 following: 6,382 Main Site: automobiles.honda.com/ Google Page Rank 6 Honda likes: 872,670 followers: 1,240 YouTube www.youtube.com/acura Joined: Octo70 You Tube Name: Acura Twitter photo sets: 56 Flickr flick Linkedin twitter.com/acura Linked in insider www.facebook.com/acura Main Site: www.flickr.com/photos/hondanews www.acura.com Google Page Rank 6 Acura ACURA likes: 84,736 total upload views: 514,392 Name: American Honda Motor Co., Inc. wuitter.com/alicia at_hon w.facebook.come ww. YouTube Nacribers. ner 5, 2005