HootSuite: 2 million milestone

do HootSuite 2 million milestone ACCOUNT SIGN-UPS on HootSuite 4 million unique social profiles 2 million account sign-ups 500 million messages sent P ins 1 million account sign-ups NOV 2008 NOV 2010 JUL 2011 24 MONTHS 8 MONTHS GLOBAL REACH EFFECTIVE REACH 3.3 billion followers & fans That's more than the population of America, Africa, Europe and Oceania combined reached by messages sent via HootSuite* DAILY VOLUME 755 million followers & fans That's more than the population of passenger cars in the World reached per day via HootSuite** MESSAGES SENT by source USAGE PATTERNS by type of user 56% 2.6 Average Social Networks Per account: Owner or Team Member TWITTER Web CONSUMERS 74% 350 million 23% messages sent to date iPhone FACEBOOK 7% FACEBOOK 3.65 million PAGES 20% unique social profiles 6% LINKEDIN 4% FOURSOUARE 4% Android 46% 9.5 4% TWITTER Average Social Networks Per account: Owner or Team Member BlackBerry BUSINESS 2% 27% 150 million FACEBOOK PAGES messages sent to date 350,000 17% FACEBOOK 5% LINKEDIN 3% unique social profiles OTHERS 2% ROURBQUARE 3.8 million social profiles connected ACTIVITY PATTERNS - messages and streams METHODOLOGY FOOTNOTES 60% * Reach per account based on weighted profile averages: 539 Twitter Followers, 5383 Facebook Page Fans, 130 Facebook Profile Friends, and 40% 40% 143 Linkedin Connections. 23% 24% 18% * Since not all users have all types of profiles, final calculations are based on a weighted average of actual network usage across 4 million unique, authenticated profiles. BUSINESS CONSUMERS BUSINESS CONSUMERS BUSINESS CONSUMERS Sent messages containing links Added a Twitter keyword search stream Sent messages containing hashtags {hootsuite Data sources: HootSuite.com and Ow.ly as of July 1st 2011. 11 do HootSuite 2 million milestone ACCOUNT SIGN-UPS on HootSuite 4 million unique social profiles 2 million account sign-ups 500 million messages sent P ins 1 million account sign-ups NOV 2008 NOV 2010 JUL 2011 24 MONTHS 8 MONTHS GLOBAL REACH EFFECTIVE REACH 3.3 billion followers & fans That's more than the population of America, Africa, Europe and Oceania combined reached by messages sent via HootSuite* DAILY VOLUME 755 million followers & fans That's more than the population of passenger cars in the World reached per day via HootSuite** MESSAGES SENT by source USAGE PATTERNS by type of user 56% 2.6 Average Social Networks Per account: Owner or Team Member TWITTER Web CONSUMERS 74% 350 million 23% messages sent to date iPhone FACEBOOK 7% FACEBOOK 3.65 million PAGES 20% unique social profiles 6% LINKEDIN 4% FOURSOUARE 4% Android 46% 9.5 4% TWITTER Average Social Networks Per account: Owner or Team Member BlackBerry BUSINESS 2% 27% 150 million FACEBOOK PAGES messages sent to date 350,000 17% FACEBOOK 5% LINKEDIN 3% unique social profiles OTHERS 2% ROURBQUARE 3.8 million social profiles connected ACTIVITY PATTERNS - messages and streams METHODOLOGY FOOTNOTES 60% * Reach per account based on weighted profile averages: 539 Twitter Followers, 5383 Facebook Page Fans, 130 Facebook Profile Friends, and 40% 40% 143 Linkedin Connections. 23% 24% 18% * Since not all users have all types of profiles, final calculations are based on a weighted average of actual network usage across 4 million unique, authenticated profiles. BUSINESS CONSUMERS BUSINESS CONSUMERS BUSINESS CONSUMERS Sent messages containing links Added a Twitter keyword search stream Sent messages containing hashtags {hootsuite Data sources: HootSuite.com and Ow.ly as of July 1st 2011. 11 do HootSuite 2 million milestone ACCOUNT SIGN-UPS on HootSuite 4 million unique social profiles 2 million account sign-ups 500 million messages sent P ins 1 million account sign-ups NOV 2008 NOV 2010 JUL 2011 24 MONTHS 8 MONTHS GLOBAL REACH EFFECTIVE REACH 3.3 billion followers & fans That's more than the population of America, Africa, Europe and Oceania combined reached by messages sent via HootSuite* DAILY VOLUME 755 million followers & fans That's more than the population of passenger cars in the World reached per day via HootSuite** MESSAGES SENT by source USAGE PATTERNS by type of user 56% 2.6 Average Social Networks Per account: Owner or Team Member TWITTER Web CONSUMERS 74% 350 million 23% messages sent to date iPhone FACEBOOK 7% FACEBOOK 3.65 million PAGES 20% unique social profiles 6% LINKEDIN 4% FOURSOUARE 4% Android 46% 9.5 4% TWITTER Average Social Networks Per account: Owner or Team Member BlackBerry BUSINESS 2% 27% 150 million FACEBOOK PAGES messages sent to date 350,000 17% FACEBOOK 5% LINKEDIN 3% unique social profiles OTHERS 2% ROURBQUARE 3.8 million social profiles connected ACTIVITY PATTERNS - messages and streams METHODOLOGY FOOTNOTES 60% * Reach per account based on weighted profile averages: 539 Twitter Followers, 5383 Facebook Page Fans, 130 Facebook Profile Friends, and 40% 40% 143 Linkedin Connections. 23% 24% 18% * Since not all users have all types of profiles, final calculations are based on a weighted average of actual network usage across 4 million unique, authenticated profiles. BUSINESS CONSUMERS BUSINESS CONSUMERS BUSINESS CONSUMERS Sent messages containing links Added a Twitter keyword search stream Sent messages containing hashtags {hootsuite Data sources: HootSuite.com and Ow.ly as of July 1st 2011. 11 do HootSuite 2 million milestone ACCOUNT SIGN-UPS on HootSuite 4 million unique social profiles 2 million account sign-ups 500 million messages sent P ins 1 million account sign-ups NOV 2008 NOV 2010 JUL 2011 24 MONTHS 8 MONTHS GLOBAL REACH EFFECTIVE REACH 3.3 billion followers & fans That's more than the population of America, Africa, Europe and Oceania combined reached by messages sent via HootSuite* DAILY VOLUME 755 million followers & fans That's more than the population of passenger cars in the World reached per day via HootSuite** MESSAGES SENT by source USAGE PATTERNS by type of user 56% 2.6 Average Social Networks Per account: Owner or Team Member TWITTER Web CONSUMERS 74% 350 million 23% messages sent to date iPhone FACEBOOK 7% FACEBOOK 3.65 million PAGES 20% unique social profiles 6% LINKEDIN 4% FOURSOUARE 4% Android 46% 9.5 4% TWITTER Average Social Networks Per account: Owner or Team Member BlackBerry BUSINESS 2% 27% 150 million FACEBOOK PAGES messages sent to date 350,000 17% FACEBOOK 5% LINKEDIN 3% unique social profiles OTHERS 2% ROURBQUARE 3.8 million social profiles connected ACTIVITY PATTERNS - messages and streams METHODOLOGY FOOTNOTES 60% * Reach per account based on weighted profile averages: 539 Twitter Followers, 5383 Facebook Page Fans, 130 Facebook Profile Friends, and 40% 40% 143 Linkedin Connections. 23% 24% 18% * Since not all users have all types of profiles, final calculations are based on a weighted average of actual network usage across 4 million unique, authenticated profiles. BUSINESS CONSUMERS BUSINESS CONSUMERS BUSINESS CONSUMERS Sent messages containing links Added a Twitter keyword search stream Sent messages containing hashtags {hootsuite Data sources: HootSuite.com and Ow.ly as of July 1st 2011. 11 do HootSuite 2 million milestone ACCOUNT SIGN-UPS on HootSuite 4 million unique social profiles 2 million account sign-ups 500 million messages sent P ins 1 million account sign-ups NOV 2008 NOV 2010 JUL 2011 24 MONTHS 8 MONTHS GLOBAL REACH EFFECTIVE REACH 3.3 billion followers & fans That's more than the population of America, Africa, Europe and Oceania combined reached by messages sent via HootSuite* DAILY VOLUME 755 million followers & fans That's more than the population of passenger cars in the World reached per day via HootSuite** MESSAGES SENT by source USAGE PATTERNS by type of user 56% 2.6 Average Social Networks Per account: Owner or Team Member TWITTER Web CONSUMERS 74% 350 million 23% messages sent to date iPhone FACEBOOK 7% FACEBOOK 3.65 million PAGES 20% unique social profiles 6% LINKEDIN 4% FOURSOUARE 4% Android 46% 9.5 4% TWITTER Average Social Networks Per account: Owner or Team Member BlackBerry BUSINESS 2% 27% 150 million FACEBOOK PAGES messages sent to date 350,000 17% FACEBOOK 5% LINKEDIN 3% unique social profiles OTHERS 2% ROURBQUARE 3.8 million social profiles connected ACTIVITY PATTERNS - messages and streams METHODOLOGY FOOTNOTES 60% * Reach per account based on weighted profile averages: 539 Twitter Followers, 5383 Facebook Page Fans, 130 Facebook Profile Friends, and 40% 40% 143 Linkedin Connections. 23% 24% 18% * Since not all users have all types of profiles, final calculations are based on a weighted average of actual network usage across 4 million unique, authenticated profiles. BUSINESS CONSUMERS BUSINESS CONSUMERS BUSINESS CONSUMERS Sent messages containing links Added a Twitter keyword search stream Sent messages containing hashtags {hootsuite Data sources: HootSuite.com and Ow.ly as of July 1st 2011. 11 do HootSuite 2 million milestone ACCOUNT SIGN-UPS on HootSuite 4 million unique social profiles 2 million account sign-ups 500 million messages sent P ins 1 million account sign-ups NOV 2008 NOV 2010 JUL 2011 24 MONTHS 8 MONTHS GLOBAL REACH EFFECTIVE REACH 3.3 billion followers & fans That's more than the population of America, Africa, Europe and Oceania combined reached by messages sent via HootSuite* DAILY VOLUME 755 million followers & fans That's more than the population of passenger cars in the World reached per day via HootSuite** MESSAGES SENT by source USAGE PATTERNS by type of user 56% 2.6 Average Social Networks Per account: Owner or Team Member TWITTER Web CONSUMERS 74% 350 million 23% messages sent to date iPhone FACEBOOK 7% FACEBOOK 3.65 million PAGES 20% unique social profiles 6% LINKEDIN 4% FOURSOUARE 4% Android 46% 9.5 4% TWITTER Average Social Networks Per account: Owner or Team Member BlackBerry BUSINESS 2% 27% 150 million FACEBOOK PAGES messages sent to date 350,000 17% FACEBOOK 5% LINKEDIN 3% unique social profiles OTHERS 2% ROURBQUARE 3.8 million social profiles connected ACTIVITY PATTERNS - messages and streams METHODOLOGY FOOTNOTES 60% * Reach per account based on weighted profile averages: 539 Twitter Followers, 5383 Facebook Page Fans, 130 Facebook Profile Friends, and 40% 40% 143 Linkedin Connections. 23% 24% 18% * Since not all users have all types of profiles, final calculations are based on a weighted average of actual network usage across 4 million unique, authenticated profiles. BUSINESS CONSUMERS BUSINESS CONSUMERS BUSINESS CONSUMERS Sent messages containing links Added a Twitter keyword search stream Sent messages containing hashtags {hootsuite Data sources: HootSuite.com and Ow.ly as of July 1st 2011. 11