Feeding the Funnel with Facebook

FEEDING THE FUNNEL WITH FACEBOOK SOCIAL MEDIA'S IMPACT ON THE SALES FUNNEL- Cold calls? Collecting business cards? All old hat. As social media transforms the relationship consumers have with the brand, product and each other, the game is definitely changing. Here's what a sales funnel looks like when it's fed with a helpful dose of social media. THE STAGES OF THE SALES FUNNEL 1. Attention 2. Interest Attracting prospects by building awareness. 3. Desire 4. Action Educating them by demonstrating the benefits of your product or service. Fostering their desire The customer completes the purchase or takes action. for the product or service promoted. WHAT HAPPENS WHEN SOCIAL MEDIA IS ADDED TO THE MIX? Social media has saturated our lives both online and off. Now's it's permeating throughout the consumer purchasing model, amplifying inbound communications, referrals and more. Linked in vimeo twitter yelp PowerReviews Quor 1. Attention With the help of search engine optimization and marketing, as well as popular social networks like Facebook, potential clients can gain awareness of the brand and spread its reputation through word of mouth. Best part for companies? It costs nearly nothing. ce faceb 2. Interest After prospects enter the funnel, the company and existing satisfied clients can build trust by providing information and help. Depending on how the brand leverages its online presence, one can see existing company-client dialogues that demonstrate solid relationships. ked 3. Desire aarvolu This is when brands can demonstrate that what they're selling will satisfy desired needs. From user reviews on Yelp to interactive customer communities, prospects will see testimonial proof confirming the quality of the product or service they're seeking. 4. Action he After prospects transform into paying clients, it will prove the brand has used its channels successfully. Advocacy Cat werre When customers engage actively and spread the word, they become great ambassadors who can continue the brand's sales cycle automatically. The addition of this new stage to the funnel illustrates the true power of social media. get satisfaction SOURCES: www.getsatisfaction.com CaptureTheConversation.com EO-Forward.com Focus.com WWORDPRESS satisfaction B Blor facebook Breddit You Tube Bazaarvoi → digp ORDPRE FEEDING THE FUNNEL WITH FACEBOOK SOCIAL MEDIA'S IMPACT ON THE SALES FUNNEL- Cold calls? Collecting business cards? All old hat. As social media transforms the relationship consumers have with the brand, product and each other, the game is definitely changing. Here's what a sales funnel looks like when it's fed with a helpful dose of social media. THE STAGES OF THE SALES FUNNEL 1. Attention 2. Interest 3. Desire Attracting prospects by building awareness. 4. Action Educating them by demonstrating the benefits of your product or service. Fostering their desire The customer completes the purchase or takes action. for the product or service promoted. WHAT HAPPENS WHEN SOCIAL MEDIA IS ADDED TO THE MIX? Social media has saturated our lives both online and off. Now's it's permeating throughout the consumer purchasing model, amplifying inbound communications, referrals and more. Linked in vimeo twitter yelp PowerReviews Quor 1. Attention With the help of search engine optimization and marketing, as well as popular social networks like Facebook, potential clients can gain awareness of the brand and spread its reputation through word of mouth. Best part for companies? It costs nearly nothing. ce faceb 2. Interest After prospects enter the funnel, the company and existing satisfied clients can build trust by providing information and help. Depending on how the brand leverages its online presence, one can see existing company-client dialogues that demonstrate solid relationships. 3. Desire ked aarvolu This is when brands can demonstrate that what they're selling will satisfy desired needs. From user reviews on Yelp to interactive customer communities, prospects will see testimonial proof confirming the quality of the product or service they're seeking. 4. Action he After prospects transform into paying clients, it will prove the brand has used its channels successfully. Advocacy werre When customers engage actively and spread the word, they become great ambassadors who can continue the brand's sales cycle automatically. The addition of this new stage to the funnel illustrates the true power of social media. get satisfaction www.getsatisfaction.com SOURCES: CaptureTheConversation.com EO-Forward.com Focus.com WWORDPRESS satisfaction B Blor facebook Breddit You Tube Bazaarvoi → digo ORDPRE FEEDING THE FUNNEL WITH FACEBOOK SOCIAL MEDIA'S IMPACT ON THE SALES FUNNEL- Cold calls? Collecting business cards? All old hat. As social media transforms the relationship consumers have with the brand, product and each other, the game is definitely changing. Here's what a sales funnel looks like when it's fed with a helpful dose of social media. THE STAGES OF THE SALES FUNNEL 1. Attention 2. Interest 3. Desire Attracting prospects by building awareness. 4. Action Educating them by demonstrating the benefits of your product or service. Fostering their desire The customer completes the purchase or takes action. for the product or service promoted. WHAT HAPPENS WHEN SOCIAL MEDIA IS ADDED TO THE MIX? Social media has saturated our lives both online and off. Now's it's permeating throughout the consumer purchasing model, amplifying inbound communications, referrals and more. Linked in vimeo twitter yelp PowerReviews Quor 1. Attention With the help of search engine optimization and marketing, as well as popular social networks like Facebook, potential clients can gain awareness of the brand and spread its reputation through word of mouth. Best part for companies? It costs nearly nothing. ce faceb 2. Interest After prospects enter the funnel, the company and existing satisfied clients can build trust by providing information and help. Depending on how the brand leverages its online presence, one can see existing company-client dialogues that demonstrate solid relationships. 3. Desire ked aarvolu This is when brands can demonstrate that what they're selling will satisfy desired needs. From user reviews on Yelp to interactive customer communities, prospects will see testimonial proof confirming the quality of the product or service they're seeking. 4. Action he After prospects transform into paying clients, it will prove the brand has used its channels successfully. Advocacy werre When customers engage actively and spread the word, they become great ambassadors who can continue the brand's sales cycle automatically. The addition of this new stage to the funnel illustrates the true power of social media. get satisfaction www.getsatisfaction.com SOURCES: CaptureTheConversation.com EO-Forward.com Focus.com WWORDPRESS satisfaction B Blor facebook Breddit You Tube Bazaarvoi → digo ORDPRE FEEDING THE FUNNEL WITH FACEBOOK SOCIAL MEDIA'S IMPACT ON THE SALES FUNNEL- Cold calls? Collecting business cards? All old hat. As social media transforms the relationship consumers have with the brand, product and each other, the game is definitely changing. Here's what a sales funnel looks like when it's fed with a helpful dose of social media. THE STAGES OF THE SALES FUNNEL 1. Attention 2. Interest 3. Desire Attracting prospects by building awareness. 4. Action Educating them by demonstrating the benefits of your product or service. Fostering their desire The customer completes the purchase or takes action. for the product or service promoted. WHAT HAPPENS WHEN SOCIAL MEDIA IS ADDED TO THE MIX? Social media has saturated our lives both online and off. Now's it's permeating throughout the consumer purchasing model, amplifying inbound communications, referrals and more. Linked in vimeo twitter yelp PowerReviews Quor 1. Attention With the help of search engine optimization and marketing, as well as popular social networks like Facebook, potential clients can gain awareness of the brand and spread its reputation through word of mouth. Best part for companies? It costs nearly nothing. ce faceb 2. Interest After prospects enter the funnel, the company and existing satisfied clients can build trust by providing information and help. Depending on how the brand leverages its online presence, one can see existing company-client dialogues that demonstrate solid relationships. 3. Desire ked aarvolu This is when brands can demonstrate that what they're selling will satisfy desired needs. From user reviews on Yelp to interactive customer communities, prospects will see testimonial proof confirming the quality of the product or service they're seeking. 4. Action he After prospects transform into paying clients, it will prove the brand has used its channels successfully. Advocacy werre When customers engage actively and spread the word, they become great ambassadors who can continue the brand's sales cycle automatically. The addition of this new stage to the funnel illustrates the true power of social media. get satisfaction www.getsatisfaction.com SOURCES: CaptureTheConversation.com EO-Forward.com Focus.com WWORDPRESS satisfaction B Blor facebook Breddit You Tube Bazaarvoi → digo ORDPRE FEEDING THE FUNNEL WITH FACEBOOK SOCIAL MEDIA'S IMPACT ON THE SALES FUNNEL- Cold calls? Collecting business cards? All old hat. As social media transforms the relationship consumers have with the brand, product and each other, the game is definitely changing. Here's what a sales funnel looks like when it's fed with a helpful dose of social media. THE STAGES OF THE SALES FUNNEL 1. Attention 2. Interest 3. Desire Attracting prospects by building awareness. 4. Action Educating them by demonstrating the benefits of your product or service. Fostering their desire The customer completes the purchase or takes action. for the product or service promoted. WHAT HAPPENS WHEN SOCIAL MEDIA IS ADDED TO THE MIX? Social media has saturated our lives both online and off. Now's it's permeating throughout the consumer purchasing model, amplifying inbound communications, referrals and more. Linked in vimeo twitter yelp PowerReviews Quor 1. Attention With the help of search engine optimization and marketing, as well as popular social networks like Facebook, potential clients can gain awareness of the brand and spread its reputation through word of mouth. Best part for companies? It costs nearly nothing. ce faceb 2. Interest After prospects enter the funnel, the company and existing satisfied clients can build trust by providing information and help. Depending on how the brand leverages its online presence, one can see existing company-client dialogues that demonstrate solid relationships. 3. Desire ked aarvolu This is when brands can demonstrate that what they're selling will satisfy desired needs. From user reviews on Yelp to interactive customer communities, prospects will see testimonial proof confirming the quality of the product or service they're seeking. 4. Action he After prospects transform into paying clients, it will prove the brand has used its channels successfully. Advocacy werre When customers engage actively and spread the word, they become great ambassadors who can continue the brand's sales cycle automatically. The addition of this new stage to the funnel illustrates the true power of social media. get satisfaction www.getsatisfaction.com SOURCES: CaptureTheConversation.com EO-Forward.com Focus.com WWORDPRESS satisfaction B Blor facebook Breddit You Tube Bazaarvoi → digo ORDPRE