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Digital reputation & Social Recruiting in Italy

DIGITAL REPUTATION & SOCIAL RECRUITING Adecco presents in Italy Which are the most used social network platforms by HR managers and job seekeers? Which social network has the most interaction? Curriculum Vitae Curriculum Vitne How are they used in particular and to what end? Which are the pros and cons of social recruiting? SOCIAL MEDIA USAGE HR managers Job seekers flin Do you use social networks for your recruiting process? Have you ever used social networks to look for a job? NO YES YES NO Company For how long? (years) size 51% 49% 47% 53% (persons) 59% 20% 39% +3 years +1 year 19% 22% 41% - 1 year * + 250 50 - 250 - 50 WHICH PLATFORMS? (multiple answers) 55% in 31% Linkedin 24% 52% Facebook 8% 221% Blog | 4% 7% Twitter 2 1% Mobile apps WHY? WHY? 5% No time Too 7% complex 5% No time Does not suit our needs 13% 7% Too complex Unreliable instrument 16% 11% Not very useful Never thougth about it 15% Not very useful 18% 28% Privacy issues No, but willing to try it 26% 49% No, but willing to try it REASONS WHY I USE SOCIAL MEDIA HRManagers Job seehers Curriculum Vitae O, Acme S.r READY TO BE TO LOOK FOR JOB OFFERS VIEWED CVs (quality) ON COMPANY'S PAGES • •..... ..... 25% 38% 21% 29% TO SHARE MY CURRICULUM VITAE ..... ...... ..- TO CREATE A PROFESSIONAL NETWORK ........... ...... TO VERIFY USEFUL INFO ABOUT THE EMPLOYER ..... ...... TO WIDEN THE SCOPE (quantity) CVs RELIABILITY ..... ...... ..... -.... APPLICANT'S ONLINE PRESENCE 17% 14% 16% 10% 11% VERIFICATION ..... .... .. APPLICANT'S REFERENCES TO SHARE PROFESSIONAL VERIFICATION VIEWS AND OPINIONS ..... . ..... - EMPLOYER BRANDING INSTRUMENT 9% 10% HOW LONG HAVE YOU BEEN USING SOCIAL MEDIA FOR RECRUITING ? Have applicant's meb contents ever been a 20% 42% +3 years +1 year Have you ever based applicant selection on social media only? an reason fon the candidate exclusion ? 38% -1 year YES 27% YES 34% BY WHICH CRITERIA OF EVALUATION ? PROFESSIONAL ONLINE PROFILE O Mario Rossi ONLINE PROFILE SHOWING PROACTIVITY - 31% Mario Rossi COMMENTS AND REFERRALS POSTED BY OTHERS 20% --............ 18% 12% PERSONAL CONTENTS AND COMMENTS SHOWING A BALANCED APPROACH O Mp Rossi COMMUNICATION AND ORGANIZATIONAL SKILLS A Mario Rossi 9% 6% HOBBIES AND PERSONAL INTERESTS AWARDS AND OTHER PROFESSIONAL QUALIFICATIONS AMario Rossi 4% EFFECTIVENESS OF SOCIAL MEDIA FOR JOB SEARCH 3 offers YOU EVER APPLIED FOR A POSITION? HAVE YOU EVER BEEN CONTACTED? HAVE YOU EVER FOUND A JOB VIA SOCIAL MEDIA? "IAVE Job Offer NO YES NO YES NO YES 62% 38% 65% 35% 95% 5% DO YOU USE FREE OR PREMIUM SERVICES ? 96% 4% Free Premium Employed Contacted DOES IT PAY TO PAY? FREE FREE 500 10% YES YES I 9% 90% NO NO 81% 41% YES YES 52% 59% NO NO 48% WHO APPLIES FOR A JOB AND WHO GETS CONTACTED (details) I've applied for a position I've been contacted AGE 37 35 % % % % 35 34 42 32 % % 41 29 % % 39 37 37 34 40 38 18 - 25 26 - 35 36 - 45 Lower High School University 45+ 36 37 37 34 42 32 35 38 41 32 Northern Central Southern Employed Unemployed Italy Italy Italy SOCIAL MEDIA USAGE YOUR ONLINE PAGES CONTENTS: Visible to everyone I don't know Different privacy levels depending on content Visible to selected and approved friends 22% 39% 27% 12% The online survey has been carried out by Adecco Italia Manager (via websites, newsletters, d.e.m. and social networks) between November 2011 and January 2012; 9.100 job seekers and 503 HR managers have taken the survey. collaboration with Reputation Data analysis and elaboration by lvana Pais - Università Cattolica del Sacro Cuore di Milano and Martina Carlino - Università degli Studi di Brescia. HI-RES version: http://www.adecco.it/it-IT/consigli-lavoro/Digital-Reputatione-Social-Recruiting This work is licensed under a Creative Commons license Infographie by: ccOOO Attribution - Non commercial - No derivs 3.0 - Unported. Commercial purposes - no |Derivatives- no | Jurisdiction - international zooroma.com HR

Digital reputation & Social Recruiting in Italy

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An info graphic based on the results of an online survey on "Digital Reputation and Social recruiting in Italy" taken by 9100 job seekers and 503 HR managers. The info graphic compares social media...

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Adecco Italia

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Zooroma

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Social Media
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