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Check-ins during Olympics 2012 - CostaCofee vs. Starbucks

A3212 Battersea socialbakers Park Toilets (1) The Recipe for Social Marketing Success Duck Pond Boating Lake CHECK-INS DURING OLYMPICS 2012 A3220 Battersea Pa Rd A3205 WHERE DID COFFEE LOVERS CHECK-IN? 248 STORES 30 STORES COSTA SINCE/ 1971 COFFEE VS. CHECK-INS BEFORE OLYMPICS 1800 306 CHECK-INS DURING OLYMPICS 2 451 303 OLYMPIC CHECK-IN UPSELL + 36 % |-1% AVERAGE CHECK-INS PER STORE BEFORE OLYMPICS 1.40 IStarbucks I Costa Coffee 1.20 1.00 0.80 0.60 0.40 0.20 AVERAGE CHECK-INS PER STORE DURING OLYMPICS 1.40 IStarbucks I Costa Coffee 1.20 1.00 0.80 0.60 0.40 0.20 OLYMPIC IMPACT ON STARBUCKS CHECK-INS 1.40 Tennis Finals Before TOlympics During Olympics 1.20 Athletics Swimming Finals 1.00 Finals 200m Final Ceremony 0.80 0.60 0.40 0.20 A socialbakers © Socialbakers August 2012 27 June 2012 27 July 2012 9 June 2012 29 July 2012 1 July 2012 31 July 2012 2 August 2012 3 July 2012 5 July 2012 4 August 2012 insea Bridge Rd 6 August 2012 7 July 2012 9 July 2012 8 August 2012 10 August 2012 11 July 2012 3 July 2012 12 August 2012

Check-ins during Olympics 2012 - CostaCofee vs. Starbucks

shared by Socialbakers on Aug 21
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Costa Coffee and Starbucks in a battle for Facebook check-ins during the Olympic Games. Check out the results in our caffeine-packed infographic! Starbucks and Costa Coffee are long-term competitors ...

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