9 Reasons to Use Images for Your Content Marketing
SHOW. DON'T TELL. ny reasons to use images for content marketing. The brain was designed to process images. Words are a human invention. The brain processes The brain remembers meanings of images in 13 milliseconds. images better than it remembers words. The eye is drawn to images that deliver stories & messages. |Images are more engaging than links, videos, and text on social media. 53% more likes 104% more comments 84% more clicks Using the right images can lead to an increase in conversion rates. 1 Faces convey visual cues that can direct customers to products Photographs of objects increase a customer's Emotional images will lower inhibitions & secude, rather persuade, purchasers. than level of trust and the or calls to action. likelihood of purchase. Sources: http://www.nieman.harvard.edu/reports/article/102399/Watching-the-Human-Brain-Process-Information.aspx http://science.mit.edu/news/blink-eye http://www.pnas.org/content/95/5/2703.long http://blog.bufferapp.com/best-time-to-tweet-post-to-facebook-send-emails-publish-blogposts http://newsroom.ucla.edu/releases/buyer-beware-advertising-may-seduce-215473 https://blog.kissmetrics.com/eye-tracking-studies/ http://www.ncbi.nlm.nih.gov/pubmed/22869334 * Made for FREE at * zanifesto.com
9 Reasons to Use Images for Your Content Marketing
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