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5 Insanely Reasons to Start Writing Long Content

5 INSANELY REASONS TO START WRITING LONG CONTENT LONG CONTENT CONVERTS BETTER Many A/B demonstrated that long content tends to convert better than short experiments have content. Also, it's proven that leads that come from long content are better in quality. 7.6% data released by Based QuickSprout.com, long content converts 7.6% better than short content. on » Long Content Ranks Higher The average content length for a web page that ranks in the top 10 results for any keyword on Google has at least 2,000 words. The higher up you go on the search listings page, the more content each web page has. 500 1000 1500 2000 2500 #2 #3 #4 #5 #6 #7 #8 #9 #10 Average Content Lenght (Words) Content rich sites get more links O People feel content is so valuable that they are willing to link to in-depth content more than they are willing to link to content that is short. NEIL PATEL Co-founder of Crazy Egg, Hello Bar, and KISŠmetrics You are becoming a better searcher Based on data released by Hitwise, you are starting to use longer search search. 8-word search queries are up by eries when you 34,000%. PREVIOUSLY 2-Word-Searches (41%) 3-Word-Searches (32%) 4-Word-Searches (16%) 5-Word-Searches (7%) 6-Word-Searches (3%) 7-Word-Searches (1%) 8-Word-Searches (0%) Searches TODAY 2-Word-Searches (30%) 3-Word-Searches (27%) 4-Word-Searches (19%) 5-Word-Searches (11%) 6-Word-Searches (6%) 7-Word-Searches (3%) 8-Word-Searches (4%) Searches The social web prefers content rich pages If a post is greater than 1,500 words, on average it receives 68.1% more tweets and 22.6% more Facebook likes than a post that is under 1,500 words. Conclusion Whether it is sales pages, blog posts or anything else, if you want more traffic and higher conversions, you should consider long form copy. Sources: http://www.quicksprout.com/2012/12/20/the-science-behind-long-copy-how-more-content-increases-rankings-and- conversions/ http://blog.serpiq.com/how-important-is-content-length-why-data-driven-seo-trumps-guru-opinions/ http://moz.com/blog/what-kind-of-content-gets-links-in-2012? utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+seomoz+%28SEOmoz+Daily+Blog%29&ut m_content=Google+Reader http://www.marketingpilgrim.com/2009/02/8-word-search-queries-up-3400-in-last-5- years.html Infographic brought to you by: Internet Marketing Club 5

5 Insanely Reasons to Start Writing Long Content

shared by josuevallesp on Dec 22
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In this infographic you'll find 5 reasons why long content performs better than short content for both user experience and SEO.

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