Link Building Through Outreach

LINKBUILDING THR OUGH OUTREACH Not so long ago Google had had enough of spammy, low value, poor quality websites clogging up its search engine. So it introduced the Penguin algorithm and overnight changed the way it ranked webpages... bad news for lots of businesses that use unethical and irrelevant paid-for links but good news for those who want to provide useful information on a user-centric site. SEO YE OLDE WAY SEO THE NEW WAY Vs Heavy anchor text Earn links through useful and remarkable content Paying for the placement of links as opposed to earned links Build relationships through outreach Irrelevant directory Submissions Establish yourself as an industry thought leader/authority Site-wide links Build a following of influential advocates Density-based keyword content Maximise amplification through social media OUTREACH THE CLICK CONSULT WAY 1) USE GroupHigh GROUPHIGH CREATE AN SEARCH TO GroupHigh is industry leading blogger and social media intelligence software which helps us identify influential blogs based on topics, content, location and more OUTREACH IDENTIFY BRIEF BLOGS Contains categories of keywords to identify relevant bloggers, and details of any existing partnerships and competitors USE SEARCH ENGINES TO FIND ADDITIONAL REFINE BLOGGE RS RESULTS WITH SEARCH METRICS FORGE & MAINTAIN USE GROUPHIGH RELATIONSHIPS TO MANAGE THAT BUILD RELATIONSHIPS DELIVER PERSONALISED TRUST & EXCLUSIVITY EMAIL We use search TEMPLATES TO TARGETED metrics and KPIS such as MOZ rank, MOZ passed, domain authority, social influence and reach BLOGGERS This details our client's existing workflow and their content placements. It shows the current metrics for each blog site that has a placement, along DETAILED CLIENT REPORTING USING RAVEN with their social metrics TOOLS Let's beg in to lay the found ations of your next digital project www.CLICK.CO.UK PHONE: 0845 205 0292 EMAIL: [email protected] in 8+