Marketing Strategy Funnel: Old vs New

MARKETING FUNNEL STRATEGY: OLD VS NEW Awareness Consideration NEW: Customer Networks OLD: Broadcast Preference TV, Radio, Out-of- Search, Buzz, Blogs Door Action Direct Mail, Brochure Online Research, Loyalty User Reviews Product Test, Social Networks, Comparison Advocacy You Tubes, Local Search In-store Purchase Friending (FB, twitter,email)Cust- omized Up-selling Reward Points Khoj Panacea Reviews, Links, Likes, Social Buzz