What People Want

What People Want SECURITY IN OLD AGE Independence Provision for age/adversity MORE LEISURE For travel, hobbies, rest, play, self-development, etc. MORE COMFORT BETTER HEALTH Ease Luxury Self-indulgence Greater strength Vigor Endurance The possibility of living longer Convenience BUSINESS ADVANCEMENT SOCIAL ADVANCEMENT Better job Success "Be your own boss" Reward for merit Moving in better eireles Social acceptance “Keep up with Joneses" MORE MONEY To spend To save To give to others INCREASE ENΟΥΜEΝT From entertainment, food, drink, and other PRIDE OF ACCOMPLISHMENT physical contacts Overcoming obstacles Overcoming competition Desire to "do things well" IMPROVED APPEARANCE Beauty Style Better physical build Cleanliness GREATER POPULARITY Through a more attractive personality Through personal accomplishment PRAISE FROM OTHERS For one's intelligence, appearance, or other evidence of superiority PEOPLE ALSO WANT TO AND THEY WANT TO SAVE Be good parents Money Have influence over others Time • Be social Work • Be hospitable Discomfort • Be gregarious Worry • Express their personalities Doubts Resist domination by other Risks Satisfy their curiosity Embarrassment • Be up-to-date Offence to others ?: Emulate the admirable Boredom Appreciate beauty Personal self-respect • Be proud of their possessions Prestige Be creative • Acquire or collect things • Be efficient Win other's affection • Be "first" in things Improve themselves mentally • Be recognized as authorities STEALTH blog www.stealthblog.net What People Want SECURITY IN OLD AGE Independence Provision for age/adversity MORE LEISURE For travel, hobbies, rest, play, self-development, etc. MORE COMFORT BETTER HEALTH Ease Luxury Self-indulgence Greater strength Vigor Endurance The possibility of living longer Convenience BUSINESS ADVANCEMENT SOCIAL ADVANCEMENT Better job Success "Be your own boss" Reward for merit Moving in better eireles Social acceptance “Keep up with Joneses" MORE MONEY To spend To save To give to others INCREASE ENΟΥΜEΝT From entertainment, food, drink, and other PRIDE OF ACCOMPLISHMENT physical contacts Overcoming obstacles Overcoming competition Desire to "do things well" IMPROVED APPEARANCE Beauty Style Better physical build Cleanliness GREATER POPULARITY Through a more attractive personality Through personal accomplishment PRAISE FROM OTHERS For one's intelligence, appearance, or other evidence of superiority PEOPLE ALSO WANT TO AND THEY WANT TO SAVE Be good parents Money Have influence over others Time • Be social Work • Be hospitable Discomfort • Be gregarious Worry • Express their personalities Doubts Resist domination by other Risks Satisfy their curiosity Embarrassment • Be up-to-date Offence to others ?: Emulate the admirable Boredom Appreciate beauty Personal self-respect • Be proud of their possessions Prestige Be creative • Acquire or collect things • Be efficient Win other's affection • Be "first" in things Improve themselves mentally • Be recognized as authorities STEALTH blog www.stealthblog.net