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The Toy Industry

I Dont Wanna Grow Up: Adults Who Toy Around The Toy Industry A total of more than 384 million toys were sold during 2011. The following are NPD track sales, highlighting ONCE UPON A TREEHOUSE .cOom Individual toy category breakdowns: Action figures, accessories, active role play Building sets 12% 20% Plush 10% 12% 6% All other toys Outdoor and sports toys Games and puzzles 2 7% 8%6 Infant and preschool Dolls Vehicles In 2011, the US toy industry was worth an estimated $21.5 billion; remaining one of the few sectors unaffected by post-Recession depletion. On the contrary, 2011 toy industry sales showed an increase of 2% $21.5 billion. A As of 2011, the US toy market was at accounting tor 26.8% of the word toy market. $280, A The US toy budget averages out to per child, per year. $3.3. billion In 2012, Barble dolls and accessories aCcounted for in revenue sales. A The U.S. has less than 47O of the world's children, yet paradoxically accounts tor of the world's toys. the purchase of 40%. A A 2010 survey revealed that 2 out 3 parents did not beleve in setting a budget towards toy purchases for their children. Hids at Heart A February 2012 report showcased some interesting facts about Brítish adults and their teddy-bear behaviors. Many participants in the survey claimed that interacting with stufted toys alleviated stress and ellcited a calm, comforting response. This projective behavior is known as the "Endowment Effect," and stems trom many adults who still maintain attachments to cherishable, childhood memories. 35% 6.000 BRITISH ADULTS ADMITTED TO SLEEPING WITH STUFFED ANIMALS. 1 IN 10 SINGLE MEN HIDE THEIR TEDDY BEAR WHEN THEIR GIRLFRIEND STAYS OVER. 14% OF MARRIED MEN HIDE THEIR TEDDY BEAR Adults furthermore remained connected to childhood toys, citing emotional attachment to fond childhood memories. WHEN GUESTS VISIT. The average age of a childhood teddy bear in Britain is 27 years old. 15% 50% OF BRITISH ADULTS SAYING THEY STILL HAD A BEAR FROM THEIR CHILDHOOD. 10% 26% of male respondents felt it was acceptable to have a bear, regardless of age. freat their best friend, sharing intimate secrets with the stuffed toy. Travelodge conducted a study surveying business men staying with them during business travel and found that a surprising 1 in 4 of them traveled with a stuffed animal! George Takei Snoop Dogg "Lite Brite" My Little Pony" Martha Stewart "He-Man Action Figures" Johnny Depp "Barbie" Quentin Tarantino "TV Land Board Games" Toys have always served as an ingrained source of entertainment. What's even more surprising is the effects toys have, even in subconscious behavior. A 2011 US research experiment concluded that adults behaved 20% better in the presence of toys, and were more likely to demonstrate ethical, "poised" behavior and language. Research also demonstrates how crucial playtime is for generating good behavior, as kids between 8-9 yearS of age who had more than 15 minutes a day of play breaks behaved better during academic hours. Such statistics serve as a reminder "play". of how crucial the element of our youth continues to play a role, even when we reach adulthood. For parents who aim to foster their child's creativity, consider employing interactive games and ideas from the makers at 代 集 ONCE UPON A TREEHOUSE .com Here you can find hand-crafted doll houses, art projects, recipes and e-Books that enhances both playtime and bonding time between parent and child. Souce hepwww.Svescience.com3-groun-sps-tecurinyblanieti. hend Sourot. hebonrws. go com/Traveligrownmen trovel eafed onmala eday ben dagstoryd-1146364 Souc, hepwa ivence com/15541-tp-5benalsplay hani Source hww cyh comHeath TopcsHeat TopcDetalt aspp=114eg=122kid=1543 Source. htpwwaerdesm.com/6 celebites uih ureipected hobbiesl Source: htpwww.samesame.com aafontureet67 Source heewww sleriright.co ukinewu2012brsrytufedtoye-atil-popularanorg-ad Source htp laww.delymal co uknewaricle-214641/Trvelodge suveyvea 35 cent Britah adutddy bod hemhol 673/Sieeping with-tufed toyt hm Source: hepwwwbuazdoed.com/hediereal20-cclebriies and thar favonte toya baud Source hphbr org2011.09laduts-behave-beterwhenteddy-bears-are-n-he-roomiar! Source hwww butdeed.com/pmoore11- Source. httpinbowrwerds wordress com201201/ -curpesing-celelbrinyhobbies Image Source: Young Grl Hugging Teddy Bear' by Star Mles. feww froedigitalphotce net Sot Animal Toye" by Vetor Habbick www heedgtalchotos ret "Teenager We Teddy Bea" ty Suart Mies www freediglochaos net "Seanging Teday' by Boaz Yitach wwe beedigtaiphotoe.ret "Teddy Bear by Rawich www.heedgrniphotoa net I Dont Wanna Grow Up: Adults Who Toy Around The Toy Industry A total of more than 384 million toys were sold during 2011. The following are NPD track sales, highlighting ONCE UPON A TREEHOUSE .cOom Individual toy category breakdowns: Action figures, accessories, active role play Building sets 12% 20% Plush 10% 12% 6% All other toys Outdoor and sports toys Games and puzzles 2 7% 8%6 Infant and preschool Dolls Vehicles In 2011, the US toy industry was worth an estimated $21.5 billion; remaining one of the few sectors unaffected by post-Recession depletion. On the contrary, 2011 toy industry sales showed an increase of 2% $21.5 billion. A As of 2011, the US toy market was at accounting tor 26.8% of the word toy market. $280, A The US toy budget averages out to per child, per year. $3.3. billion In 2012, Barble dolls and accessories aCcounted for in revenue sales. A The U.S. has less than 47O of the world's children, yet paradoxically accounts tor of the world's toys. the purchase of 40%. A A 2010 survey revealed that 2 out 3 parents did not beleve in setting a budget towards toy purchases for their children. Hids at Heart A February 2012 report showcased some interesting facts about Brítish adults and their teddy-bear behaviors. Many participants in the survey claimed that interacting with stufted toys alleviated stress and ellcited a calm, comforting response. This projective behavior is known as the "Endowment Effect," and stems trom many adults who still maintain attachments to cherishable, childhood memories. 35% 6.000 BRITISH ADULTS ADMITTED TO SLEEPING WITH STUFFED ANIMALS. 1 IN 10 SINGLE MEN HIDE THEIR TEDDY BEAR WHEN THEIR GIRLFRIEND STAYS OVER. 14% OF MARRIED MEN HIDE THEIR TEDDY BEAR Adults furthermore remained connected to childhood toys, citing emotional attachment to fond childhood memories. WHEN GUESTS VISIT. The average age of a childhood teddy bear in Britain is 27 years old. 15% 50% OF BRITISH ADULTS SAYING THEY STILL HAD A BEAR FROM THEIR CHILDHOOD. 10% 26% of male respondents felt it was acceptable to have a bear, regardless of age. freat their best friend, sharing intimate secrets with the stuffed toy. Travelodge conducted a study surveying business men staying with them during business travel and found that a surprising 1 in 4 of them traveled with a stuffed animal! George Takei Snoop Dogg "Lite Brite" My Little Pony" Martha Stewart "He-Man Action Figures" Johnny Depp "Barbie" Quentin Tarantino "TV Land Board Games" Toys have always served as an ingrained source of entertainment. What's even more surprising is the effects toys have, even in subconscious behavior. A 2011 US research experiment concluded that adults behaved 20% better in the presence of toys, and were more likely to demonstrate ethical, "poised" behavior and language. Research also demonstrates how crucial playtime is for generating good behavior, as kids between 8-9 yearS of age who had more than 15 minutes a day of play breaks behaved better during academic hours. Such statistics serve as a reminder "play". of how crucial the element of our youth continues to play a role, even when we reach adulthood. For parents who aim to foster their child's creativity, consider employing interactive games and ideas from the makers at 代 集 ONCE UPON A TREEHOUSE .com Here you can find hand-crafted doll houses, art projects, recipes and e-Books that enhances both playtime and bonding time between parent and child. Souce hepwww.Svescience.com3-groun-sps-tecurinyblanieti. hend Sourot. hebonrws. go com/Traveligrownmen trovel eafed onmala eday ben dagstoryd-1146364 Souc, hepwa ivence com/15541-tp-5benalsplay hani Source hww cyh comHeath TopcsHeat TopcDetalt aspp=114eg=122kid=1543 Source. htpwwaerdesm.com/6 celebites uih ureipected hobbiesl Source: htpwww.samesame.com aafontureet67 Source heewww sleriright.co ukinewu2012brsrytufedtoye-atil-popularanorg-ad Source htp laww.delymal co uknewaricle-214641/Trvelodge suveyvea 35 cent Britah adutddy bod hemhol 673/Sieeping with-tufed toyt hm Source: hepwwwbuazdoed.com/hediereal20-cclebriies and thar favonte toya baud Source hphbr org2011.09laduts-behave-beterwhenteddy-bears-are-n-he-roomiar! Source hwww butdeed.com/pmoore11- Source. httpinbowrwerds wordress com201201/ -curpesing-celelbrinyhobbies Image Source: Young Grl Hugging Teddy Bear' by Star Mles. feww froedigitalphotce net Sot Animal Toye" by Vetor Habbick www heedgtalchotos ret "Teenager We Teddy Bea" ty Suart Mies www freediglochaos net "Seanging Teday' by Boaz Yitach wwe beedigtaiphotoe.ret "Teddy Bear by Rawich www.heedgrniphotoa net

The Toy Industry

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A total of more than 384 million toys were sold during 2011. The following are NPD track sales, highlighting Individual toy category breakdowns.

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