The Scoop Behind Friends & Family Sales

Friends & Family Sales Bloomingdale's Kate Spade Giggle Macy's Shopbop 22 Ann Taylor Cole Haan Neiman Marcus Last Call JNY Bluefly LOFT Scoop NYC Restoration Harware Chico's Sample Stores Nine West Old Nayy Talbot's GdP The Children's Place Saks Outnet Brooks Brothers 95% of Friends & Family Sales offer savings off your entire purchase, and average savings are high Year-to-Date 2012 31% 2011 Average Savings 28% On average, Friends & Family discount savings have increased in 2012 Savings in 2012 have been greater than year- to-date 2011 (29%) When can you save? On average, stores only offer Friends & Family sales 1.8x per year. So, when you see one, jump on it! May 11 Jun 11 July 11 Aug 11 Sept 11 Oct 11 0% 0% 4% 15% 5% 13% Nov 11 Dec 11 Jan 12 Feb 12 Mar 12 Apr 12 15% 15% 0% 2% 16% 15% Percent refers to percent of Friends & Family sales over last twelve months that have occurred in that month. Aug, Nov, Dec, Mar and April are the most frequent. Where can you save? Online & In-Store In-Store Only Online Only 76% 10% 14% Shop where and when you want, the savings are the same You won't find these deals online - get to Check your smartphone before you shop the Mall! Simplify your shopping hipiti. Source: Hipiti's SaleTally database; data collected from store emails, web landing pages, fb and twitter feeds