Halloween Freaky-nomics

HANOWEEN *pronto FREAKY-NOMICS Americans are spending at a scary rate for Halloween on everything from candy to costumes. This year's sales are expected to reach $8 BILLION and this fang-tastic day is not just for kids anymore! Spending Over Time 2003-2012 - national average per household $0- *2012 estimate: $8 billion - national average $79.83 - per household $50 - $5 8 70% of people say that the economy won't affect their Halloween recession $30 $38 2006 2009 plans. How People Celebrate Hand out candy Decorate Carve a Wear a the Host or attend a Trick pumpkin costume or Visit a house haunted house Dress up the party Treat 74% 50% 48% 44% 34% 33% 23% 15% Cuddly Critter Costumes For Kids of All Ages Pet costumes have seen a 41% sales increase from 2010-2011 and the witchful sales estimate is $370 million in sales this year. More furry monsters are dressing up as pumpkins than anything else. +41% 2005 2011 $310 million million million* $220 $370 36% more adults are hosting or attending Halloween parties than 6 years ago. 2010 2011 2012. *predicted Costume Inspiration Consumers look for the ghastliest ghost or the scariest scarecrow costume nearly as much online as offline. 35.7% ..... 33.3% 23.7% 19.3% 14.8% 15.2% Offline Online 7.8% 6.7% 7.1% 4.8% Current Habit/Same Blogs Events as last year Within a Friends/ retail store Family Print Pop Culture Online Twitter Pinterest Facebook Cearch Media 27.1% of Americans will Big, Round, and Orange All Over look for costume ideas via social media sites. V 900 million pounds of pumpkins are produced in the US for Halloween That could make about 60 million 80% of the total pumpkin pies! pumpkin supply in the US is available during October. Trick or Treat: It's in the $weets! $2 billion 9 billion Americans spend nearly kernels of candy corn are manufactured for Halloween each year. on candy at Halloween, which makes up of U.S. 8% sweet sales Enough for every person in the world to have one...and then some. Off to See the Wizard...and the Witch The NYC Village Halloween Parade $90 million tourism dollars & 50,000 participants 5X the participants of the Macy's Thanksgiving Day Parade! Sources http://www.nrf.com/modules.php?name=Dashboard&id=54 http://www.nrf.com/modules.php?name=News&op=viewlive&sp_id=1430 http://www.nrf.com/modules.php?name=News&op=viewlive&sp_id=1196 http://usatoday30.usatoday.com/money/industries/retail/2005-10-11-halloween-usat_x.htm http://wallstcheatsheet.com/breaking-news/americans-will-spend-6-billion-on-halloween-this-year.html/ http://recipes.howstuffworks.com/menus/candy-com.htm http://manhattan.about.com/od/eventsandattractions/a/halloweenparade_2.htm http://www.halloween-nyc.com/press.php