So You Want to Test Something?

SO YOU WANT TO TEST SOMETHING? YES Cool. Follow my lead! NO You probably should. Here are some great post-release tools On-site usability testing WHAT DO YOU Server-log data analysis (like Google Analytics) Are you doing a formative or summative testing? WANT TO TEST? Longitudional study (AND WHERE IS THE PRODUCT IN THE DEVELOPMENT PHASE) • The team TOOLS AVAILABLE. WHO SHOULD Heuristic Evaluation The users TEST IT? Cognitive Walkthrough WHERE DO YOU WANT TO All right, when you have finished testing on your team, go test the users :) CONDUCT THE USER TEST? (CHOOSE ONE OR MORE) Participatory Design eSurveys Online Sur HOW MANY SHOULD BE IN THE TEST GROUP? According to Jakob Nielsen, 10 should be enough FIELD TESTING REMOTE TESTING 100% 75% 50% Card Sorting Eye Tracking Click Tracking Individual Interviews 25% Product Reaction Cards 0% 12 15 NUMBER OF TEST USERS HOW MUCH TIME DO YOU HAVE? T HAVE TO SEE RESULTS ASAP AS MUCH TIME AS NECESSARY FOR THE GREATEST RESULTS I CAN SPEND Create a user profile and -scenario SOME TIME based your target group Divide the participants into subgroups (e.g. novice users and advanced users) Create a "Screener" CREATE for your test group THE TEST Test the test on yourself and collegues DO THE TEST!• Make a pilot on someone from the target group ANALYSE THE FINDINGS EVALUATE AND What did we see? What does that mean? What should we do about it? ANALYSE THE BEWARE OF YOUR OWN RESULTS OR CLIENTS REACTIONS - "The user is stupid" - "They are calling my baby ugly!" Sources: Usability Testing Essentials, www.useit.com. Design: Mathias Madsen USABILITY PROBLEMS FOUND Think Aloud LAB TESTING SO YOU WANT TO TEST SOMETHING? YES Cool. Follow my lead! NO You probably should. Here are some great post-release tools On-site usability testing WHAT DO YOU Server-log data analysis (like Google Analytics) Are you doing a formative or summative testing? WANT TO TEST? Longitudional study (AND WHERE IS THE PRODUCT IN THE DEVELOPMENT PHASE) • The team TOOLS AVAILABLE. WHO SHOULD Heuristic Evaluation The users TEST IT? Cognitive Walkthrough WHERE DO YOU WANT TO All right, when you have finished testing on your team, go test the users :) CONDUCT THE USER TEST? (CHOOSE ONE OR MORE) Participatory Design eSurveys Online Sur HOW MANY SHOULD BE IN THE TEST GROUP? According to Jakob Nielsen, 10 should be enough FIELD TESTING REMOTE TESTING 100% 75% 50% Card Sorting Eye Tracking Click Tracking Individual Interviews 25% Product Reaction Cards 0% 9 12 15 NUMBER OF TEST USERS HOW MUCH TIME DO YOU HAVE? T HAVE TO SEE RESULTS ASAP AS MUCH TIME AS NECESSARY FOR THE GREATEST RESULTS I CAN SPEND Create a user profile and -scenario SOME TIME based your target group Divide the participants into subgroups (e.g. novice users and advanced users) Create a "Screener" CREATE for your test group THE TEST Test the test on yourself and collegues DO THE TEST!• Make a pilot on someone from the target group ANALYSE THE FINDINGS EVALUATE AND What did we see? What does that mean? What should we do about it? ANALYSE THE BEWARE OF YOUR OWN RESULTS OR CLIENTS REACTIONS - "The user is stupid" - "They are calling my baby ugly!" Sources: Usability Testing Essentials, www.useit.com. Design: Mathias Madsen USABILITY PROBLEMS FOUND Think Aloud LAB TESTING SO YOU WANT TO TEST SOMETHING? YES Cool. Follow my lead! NO You probably should. Here are some great post-release tools On-site usability testing WHAT DO YOU Server-log data analysis (like Google Analytics) Are you doing a formative or summative testing? WANT TO TEST? Longitudional study (AND WHERE IS THE PRODUCT IN THE DEVELOPMENT PHASE) • The team TOOLS AVAILABLE. WHO SHOULD Heuristic Evaluation The users TEST IT? Cognitive Walkthrough WHERE DO YOU WANT TO All right, when you have finished testing on your team, go test the users :) CONDUCT THE USER TEST? (CHOOSE ONE OR MORE) Participatory Design eSurveys Online Sur HOW MANY SHOULD BE IN THE TEST GROUP? According to Jakob Nielsen, 10 should be enough FIELD TESTING REMOTE TESTING 100% 75% 50% Card Sorting Eye Tracking Click Tracking Individual Interviews 25% Product Reaction Cards 0% 9 12 15 NUMBER OF TEST USERS HOW MUCH TIME DO YOU HAVE? T HAVE TO SEE RESULTS ASAP AS MUCH TIME AS NECESSARY FOR THE GREATEST RESULTS I CAN SPEND Create a user profile and -scenario SOME TIME based your target group Divide the participants into subgroups (e.g. novice users and advanced users) Create a "Screener" CREATE for your test group THE TEST Test the test on yourself and collegues DO THE TEST!• Make a pilot on someone from the target group ANALYSE THE FINDINGS EVALUATE AND What did we see? What does that mean? What should we do about it? ANALYSE THE BEWARE OF YOUR OWN RESULTS OR CLIENTS REACTIONS - "The user is stupid" - "They are calling my baby ugly!" Sources: Usability Testing Essentials, www.useit.com. Design: Mathias Madsen USABILITY PROBLEMS FOUND Think Aloud LAB TESTING SO YOU WANT TO TEST SOMETHING? YES Cool. Follow my lead! NO You probably should. Here are some great post-release tools On-site usability testing WHAT DO YOU Server-log data analysis (like Google Analytics) Are you doing a formative or summative testing? WANT TO TEST? Longitudional study (AND WHERE IS THE PRODUCT IN THE DEVELOPMENT PHASE) • The team TOOLS AVAILABLE. WHO SHOULD Heuristic Evaluation The users TEST IT? Cognitive Walkthrough WHERE DO YOU WANT TO All right, when you have finished testing on your team, go test the users :) CONDUCT THE USER TEST? (CHOOSE ONE OR MORE) Participatory Design eSurveys Online Sur HOW MANY SHOULD BE IN THE TEST GROUP? According to Jakob Nielsen, 10 should be enough FIELD TESTING REMOTE TESTING 100% 75% 50% Card Sorting Eye Tracking Click Tracking Individual Interviews 25% Product Reaction Cards 0% 9 12 15 NUMBER OF TEST USERS HOW MUCH TIME DO YOU HAVE? T HAVE TO SEE RESULTS ASAP AS MUCH TIME AS NECESSARY FOR THE GREATEST RESULTS I CAN SPEND Create a user profile and -scenario SOME TIME based your target group Divide the participants into subgroups (e.g. novice users and advanced users) Create a "Screener" CREATE for your test group THE TEST Test the test on yourself and collegues DO THE TEST!• Make a pilot on someone from the target group ANALYSE THE FINDINGS EVALUATE AND What did we see? What does that mean? What should we do about it? ANALYSE THE BEWARE OF YOUR OWN RESULTS OR CLIENTS REACTIONS - "The user is stupid" - "They are calling my baby ugly!" Sources: Usability Testing Essentials, www.useit.com. Design: Mathias Madsen USABILITY PROBLEMS FOUND Think Aloud LAB TESTING SO YOU WANT TO TEST SOMETHING? YES Cool. Follow my lead! NO You probably should. Here are some great post-release tools On-site usability testing WHAT DO YOU Server-log data analysis (like Google Analytics) Are you doing a formative or summative testing? WANT TO TEST? Longitudional study (AND WHERE IS THE PRODUCT IN THE DEVELOPMENT PHASE) • The team TOOLS AVAILABLE. WHO SHOULD Heuristic Evaluation The users TEST IT? Cognitive Walkthrough WHERE DO YOU WANT TO All right, when you have finished testing on your team, go test the users :) CONDUCT THE USER TEST? (CHOOSE ONE OR MORE) Participatory Design eSurveys Online Sur HOW MANY SHOULD BE IN THE TEST GROUP? According to Jakob Nielsen, 10 should be enough FIELD TESTING REMOTE TESTING 100% 75% 50% Card Sorting Eye Tracking Click Tracking Individual Interviews 25% Product Reaction Cards 0% 9 12 15 NUMBER OF TEST USERS HOW MUCH TIME DO YOU HAVE? T HAVE TO SEE RESULTS ASAP AS MUCH TIME AS NECESSARY FOR THE GREATEST RESULTS I CAN SPEND Create a user profile and -scenario SOME TIME based your target group Divide the participants into subgroups (e.g. novice users and advanced users) Create a "Screener" CREATE for your test group THE TEST Test the test on yourself and collegues DO THE TEST!• Make a pilot on someone from the target group ANALYSE THE FINDINGS EVALUATE AND What did we see? What does that mean? What should we do about it? ANALYSE THE BEWARE OF YOUR OWN RESULTS OR CLIENTS REACTIONS - "The user is stupid" - "They are calling my baby ugly!" Sources: Usability Testing Essentials, www.useit.com. Design: Mathias Madsen USABILITY PROBLEMS FOUND Think Aloud LAB TESTING SO YOU WANT TO TEST SOMETHING? YES Cool. Follow my lead! NO You probably should. Here are some great post-release tools On-site usability testing WHAT DO YOU Server-log data analysis (like Google Analytics) Are you doing a formative or summative testing? WANT TO TEST? Longitudional study (AND WHERE IS THE PRODUCT IN THE DEVELOPMENT PHASE) • The team TOOLS AVAILABLE. WHO SHOULD Heuristic Evaluation The users TEST IT? Cognitive Walkthrough WHERE DO YOU WANT TO All right, when you have finished testing on your team, go test the users :) CONDUCT THE USER TEST? (CHOOSE ONE OR MORE) Participatory Design eSurveys Online Sur HOW MANY SHOULD BE IN THE TEST GROUP? According to Jakob Nielsen, 10 should be enough FIELD TESTING REMOTE TESTING 100% 75% 50% Card Sorting Eye Tracking Click Tracking Individual Interviews 25% Product Reaction Cards 0% 9 12 15 NUMBER OF TEST USERS HOW MUCH TIME DO YOU HAVE? T HAVE TO SEE RESULTS ASAP AS MUCH TIME AS NECESSARY FOR THE GREATEST RESULTS I CAN SPEND Create a user profile and -scenario SOME TIME based your target group Divide the participants into subgroups (e.g. novice users and advanced users) Create a "Screener" CREATE for your test group THE TEST Test the test on yourself and collegues DO THE TEST!• Make a pilot on someone from the target group ANALYSE THE FINDINGS EVALUATE AND What did we see? What does that mean? What should we do about it? ANALYSE THE BEWARE OF YOUR OWN RESULTS OR CLIENTS REACTIONS - "The user is stupid" - "They are calling my baby ugly!" Sources: Usability Testing Essentials, www.useit.com. Design: Mathias Madsen USABILITY PROBLEMS FOUND Think Aloud LAB TESTING