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Simple & Sweet-eners

simple & sweet-eners nutrition label facts looking for... 9 out of 10 always/sometimes read nutrition labels 65% 56% 49% Q9999 total calorie count sugar content total fat content 46% 46% serving size sodium content people agree... 84% 73% 70% 65% 63% care what I put want to improve taste/flavor are my diet concerned about sugar intake concerned about calorie intake in my body most important parents with kids pay more attention to SUGAR and FAT CONTENT more parents say they're ALWAYS looking for ways to improve their diet artificial sweeteners 6 in10 always/sometimes use artificial sweeteners prefer natural sweeteners not healthy dislike taste why not use... 37% 34% "less harmful than sugar" "not worried about it" "may cause cancer" "filled with chemicals" 11 extremely/very concerned using slightly/not at all concerned using concerned with artificial sweeteners in their... 35% beverages condiments 30% desserts & snack bars cereal, (hot or cold) confection 25% dairy parents with kids are more concerned with ENERGY DRINKS & CARBONATED SOFT DRINKS females are more concerned with ENHANCED BOTTLED WATER & are LESS LIKELY to purchase products with artificial sweeteners natural sweeteners 7 in 10 say using natural sweeteners would positively impact opinion of brand 97% willing to try natural sweeteners top natural sweeteners... zero calorie caloric have tried... 73% 45% honey maple syrup stevia 55% sorbitol and xylitol -20% agave nectar / fruit juice concentrate -30% haven't tried, but willing to... coconut palm, date, and palm sugars monk fruit 32% ~45% Survey included 202 primary grocery shoppers, age 18+ BUZZB ACK think forward ©2014 BuzzBack LLC For more information, email [email protected] www.buzzback.com

Simple & Sweet-eners

shared by BuzzBack on Jul 14
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Is sugar the new nutritional enemy? How do consumers really feel about sugar and other sweeteners? Our most recent study takes a look at how consumers use nutritional info to make food decisions, the ...

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mdegnan

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Food
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