How Streaming Is Changing The Music Industry

HOW STREAMING IS CHANGING THE MUSIC INDUSTRY UK AUDIO STREAMING S HIT 500M S A WEEK IN JULY 2015 2015: 505MILLION PER WEEK 2014: 276MILLION PER WEEK 2013: 142MILLION PER WEEK 2012: 67MILLION PER WEEK THE UK IS NOW STREAMING MORE IN A WEEK THAN IN AN ENTIRE MONTH JUST 3 YEARS AGO! THAT'S A GROWTH OF 654%! THE MOST STREAMED SONGS OF ALL TIME: #1 ED SHEERAN THINKING OUT LOUD 60.1 MILLION STREAMS #2 MARK RONSON UPTOWN FUNK 51.3 MILLION STREAMS # 3 HOZIER TAKE ME TO CHURCH 50.8 MILLION STREAMS #4 CLEAN BANDIT RATHER BE 41 MILLION STREAMS #5 OMI CHEERLEADER 40 MILLION STREAMS ON SUNDAY 6TH JULY 2014 1 Official Singles Chart BEGAN TO COUNT AUDIO STREAMS SINCE THEN, STREAMS PER WEEK HAVE ALMOST DOUBLED! Spotify MUSIC 75 MILLION SUBSCRIBERS 11 MILLION USERS 20 MILLION PAID SUBSCRIBERS 55 MILLION FREE USERS IN FIRST 5 WEEKS! £9.99 PER MONTH £9.99 PER MONTH 30 MILLION+ TRACKS AVAILABLE BUT... DIGITAL AUDIO DOWNLOADS ARE IN DECLINE WE ARE SEEING AN UNEXPECTED SHIFT IN THE MARKET THIS IS HAPPENING FASTER THAN THE DECLINE IN CD SALES -11% Q1 2015 YEAR ON YEAR -4.5% IN THE SAME PERIOD, CD SALES DROPPED BY A FAR SMALLER: WE ARE SEEING A VINYL REVIVAL 69.4% GROWTH YEAR ON YEAR CONSUMERS ARE CHOOSING STREAMING SIMPLY BECAUSE IT IS CHEAPER £9.99 STREAM 30 MILLION SONGS OR BUY 1 ALBUM BUT THIS RESULTS IN LESS MONEY GOING DIRECTLY TO THE ARTISTS $0.23 AVERAGE DOWNLOAD FEE TO ARTISTS $0.0011 AVERAGE STREAM FEE TO ARTISTS THIS IS DRIVING UP THE PRICE OF GIGS & FESTIVALS T-SHIRTS & OTHER BAND MERCH TOURING INCOME IS BECOMING SO IMPORTANT TO AN ARTISTS SURVIVAL SUPPORT YOUR FAVOURITE BANDS GO TO A GIG, BUY A CD OR TREAT YOURSELF TO A T-SHIRT SOURCES: htp://www.officialcharts.com/media/318746/the-growth-ofstmaming-musicin-the-uk.Jpg http://www.musicbusinessworldwide.com/the-ukis-nowstrmaming-musica-billion-times-a-week https://on.wikipedia.org/wiki/List_of_most_stmamed_songs_in_the_United_Kingdom htp://infogr8.com/wp-content/uploads/2014/07/Stream-yourway-to-number-1-infographic.Jpg http://www.digitalspy.co.uk/tech/news/a644484/digital-down- loads-am-nowdeclining-fasterthan-cd-sales-in-the-uk.htmlå-pooLrwYxrHRefl http://www.fastcodesign.com/3048607/what majormusicstmaming-services-pay-artists-vis ualized htp://www.informationis beautiful.net/visualizations/s potify-apple-musictidal-musicstrmaming-services-oyalty-ntes-compand/