The Roosterbank Pocket Money Index April 2013

Roosterbank THE POCKET MONEY INDEX Reinventing Pocket Money APRIL 2013 Children are saving 11 times more than their parents! Saved versus spent: PARENTS SAVE CHILDREN SAVE SPENT IN PERIOD 20% SAVED IN PERIOD 80% 7%* 80% Most porular porket money day: Average porket money by age: 2% 1% 1% £1.22 3YRS 11% £3.81 MON TUE WED THU £1,62 4YRS 5YRS £2,17 24% (48% 13% FRI SAT SUN 6YRS E3.01 Average pocket O money received per week 7YRS £3,15 )) 87 8YRS £3,80 25p 9YRS £3,99 10YRS £4.21 Reward thart Conversion Rate Per Star 11YRS E5.03 of parents choose to give a regular weekly amount TOP JOBS 12YRS E5.28 13YRS E5.75 £3.23 HURRAY FOR BIRTHDAYS! (& grandparents) nice Little Earners! HELPING WITH GARDENING £1.87 £1.70 GENERAL CLEANING ABOUT THE HOUSE £8.24 PER TOOTH £1.35 FOR ACADEMIC ACHIEVEMENT HOOVERING £1.17 17% £2.67 of pocket money is given for birthdays or other special occassions CLEANING THE CAR £23.45 FOUND SOMEWHERE A £0.72 XMAS MONEY TIDYING BEDROOM MOST PAMPERED PET HOW HAS of pocket money is from Gran & Grandad POCKET MONEY BEEN SPENT? Most Popular Product Jn Electronics Most Popular Brand LEGO GOLDFISH iPod Most gifts bought in period were for: *0* MUM ON MOTHER'S DAY*** (kids know who to keep happy!) Most Popular tharity In Period: COMIC RELIEF Category where most pocket mõney was spent tategory with largest number of sales : BOOKS Average Amount Donated: ELECTRONICS £2.00 Most popular App or MP3: 20.74% ANGRY BIRDS Most porular video game: SKYLANDERS START SAVING AT: * Source: Lloyds TSB, March 2012 This infographic was created using Roosterbank.com pocket money routine data between January - March 2013. Children using Roosterbank are aged between 3 and 14. roosterbank.com .......................---.............-.--......