How to Build Links

HUA HO W TO BUILD LINKS [INFOGRAPHIC] MARKETING Search engines see links as "votes" that indicate how useful or trustworthy your website is. Listed below are several methods to use to generate inbound links. Many of these techniques are for finding highly related websites for website/blogger outreach. LINK BUILDING Characteristics Factors Link structure have to meet these requirements: Two most important factors to consider Inbound link profile of the website Add value Looks Looks "Social" Social activity to the web natural to a search engine metrics you contact Link building methods may include: SEO Subscription Tools experience General METHODS Traditional Targeted searching: Solo Seo. Traditional link building methods: Website Outreach SEOmoz Link Finder. Advanced search queries in Google: allintitle:"relevant keyword" resources site:.org Press release optimization Link Aquisition tools: Web directories submissions: Use quality directories like www.botw.org, dir.yahoo, dmoz, etc. SEOmoz Link Finder. Link Research Tools. Ontolo. Article submission sites: Competitor Backlink Trolling: Open Site Explorer. Advanced search queries on Google/Yahoo: link:relatedsite.com -site:relatedsite.com "sponsors" Raven Backlink Explorer. Competitive Link Finder. Write an article with links in the article and/or in the resource section to your site. Social bookmarking sites Widget optimization Viral Concept creation: Email marketing Discussion forum links Contests Badges Awards Videos Article Cached comment links: (w/HTML wrapper) writing From high PageRank dofollow blogs. Sample Visualization The best linked websites are those similar or associated to the content of the website it is linked to. Effective link building generates You Tube YοUTube myspace valuable connections Rhapsody TV Pandora MTV YOU= music Aol. Playlist music.aol Related: music.com all allmusic new.music.yahoo music music.msn ALASTRO ARTISTdirect blastro Link Request Letter Managing the process Make it short and sweet. As you approach target sites to request links, here's a list of the most basic data you'll need to manage. Be upfront and completely transparent. The site's URL The contact method The name of and the specific (email, online form, phone). the target site. URL of the wanted Identify the page on their site where you would like a link. page on their site Explain why you think it makes sense for them. Name and email address of decision maker for the target site (hint: usually NOT the webmaster). The date you A copy of the sent link request. The date he or contact that she responds. person.. To take into account The response. Some will say yes, some will say Summing up: no, others will not reply at all, others will want a link back from you and some will be out of town LB is relationship building and take weeks to reply. It takes a lot of time It needs a lot of diligence Verifying that the link is in place. Checking the site periodically The status of the process. for the link. It requires SEO smarts General Visualization YOU You Tube You want to get the greatest benefit for your money (and time) spent. So, before proceeding with building links, it is advisable that you do an SEO audit and take a hard look at your website to make sure it's optimized. Sources: http://www.shimonsandler.com/link-building-techniques/ http://www.huamarketing.com/