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Hotmail's Graymail: Their Plan of Attack

How Hotmail Plans It's Not Easy to Keep Graymail Out Being Gray Tums out true spam Is not the only bothersome occupant of Inboxes everywhere. Hotmall Just Identifled another culprit: spam's cousin, graymall Hotmall has developed a plan to rid users everywhere of newsletters, offers and notifications they legitimately recelve-but no longer want-by taking aim at graymail. Take a look at Hotmall's plan to clean up these messages and organize communications users care about. In The Inbox The current compilation of users' inboxes according to Hotmail: 50% 17% 14% 9% 6% 2% NEWSLETTERS SOCIAL PEOPLE GROUPS SHOPPING TRUE SPAM OTHER AND DEALS UPDATES TO PEOPLE AND OTHER NOTIFICATIONS GRAYMAIL Hotmail estimates nearly 75% of what current customers identify as spam is actually graymail: unwanted mail users receive legitimately. Taking Charge Hotmail has released a step-by-step plan to organize users' email, which will continue to not only keep spam at a minimal 2 percent, but attempt to reject or organize graymail as well. NEW CATEGORY THE BREAK-UP CLICK Stop getting this newsletter Hotmail is adding SmartScreenTM to their automatic categories. The same technology we'll ask this site to take you off their mailing list. Hotmail will also act as the middle man, If they send anything in the meantime, we'll put it in Junk. assisting in unsubscribing users from sites they no longer wish to correspond with. Hotmail will use Sweep to clean up the O Also delete everything from this site in your inbox folder. used to battle spam will also filter for newsletters with 95% accuracy, which Unsubscribe Cancel Hotmail maintains will get better over time user's mail, remove all materials from the with users' assistance. sender, and send future messages to the junk folder. Schedule Cleanup would allow the user to do the following: A TIMELY CLEANSE Hotmail is unveiling a new tool, Schedule Keep only the latest message Move messages to a folder Delete messages as they Cleanup. This will work behind the scenes as they get old. get old (3 days, 10 days, 30 days, or 60 days). from a given sender. to keep inboxes organized. Hotmail New Delete Junk Sweep v Mark as v Move to Inbox (1) Inbox Search email Folders Show: All | Unread | From contacts Social updates From groups < Arrange by v Junk Your Favorite Store! | Weekly Deals! KEEP Categories 9/26/11 Y Drafts Sent John Smith A Forgot to tell you. Categories 9/25/11 V Deleted Your Favorite Store! A Weekly Deals! Categories 9/19/11 Y 1 Quick Views John Smith A Big News Categories 9/17/11 Flagged Jane Smith X Hey have you seen John Categories 9/16/11 V Photos Office Docs Your Favorite Store! A Weekly Deals! Categories 9/12/11 Y Newsletters Sam Jackson A Saturday Categories 9/10/11 Y Travel (1) Betty Jones A Today at Work Categories 9/08/11 Y Hotmail's suggested ways to use Schedule Cleanup: KEEP KEEP DELETE IN TIME AUTO ARCHIVE Delete newsletters after 10 days. Automatically archive bills in a folder after 30 days. Keep only the latest Keep only the latest deals email from favorite sites. from a vendor. Hotmail New Delete Junk Sweep v Mark as v Move to Inbox (1) Inbox IN ORDER OF IMPORTANCE Folders Show: All | Unread | From contacts Arrange by v Junk Hotmail's new flag system will get even Drafts John Smith A Party this Friday!! 9/26/11 Y more powerful by flagging messages and Sent Jane Jones A GET MILK! 9/25/11 pinning them to the top of the inbox, even Deleted Your Favorite Store! A Weekly Deals! 9/19/11 as newer email comes in. 1 Quick Views John Smith A Big News 9/17/11 GOING CUSTOM Hotmail will allow users to create their own custom labels, also backed by Sweep and Schedule Cleanup. The custom categories will show up in Hotmail's Quick View, next to regular folders. Hotmail New Delete Junk Sweep v Mark as v Move to Inbox (1) Inbox Search email Folders Show: All| Unread From contacts Social updates From groups << Arrange by Junk John Smith A Work Tomorrow Categories 9/26/11 Y Drafts Sent John Smith A Forgot to tell you... Categories 9/25/11 Deleted Travel Update A Flight Next Week Travel 9/19/11 Y 1 Quick Views John Smith A Big News Categories 9/17/11 Y Flagged Jane Smith A Hey have you seen John Categories 9/16/11 V Photos Your Favorite Store! A Weekly Deals! Categories 9/12/11 Y Office Docs Newsletters Sam Jackson A Saturday Categories 9/10/11 V Travel (1) Betty Jones A Today at Work Categories 9/08/11 V A Useful War The fight against graymail isn't just about eliminating newsletters, notifications, deals, or invites from the inbox. Hotmail users desire a tidier, well-organized and useful tool for managing their email communications. litmus SOURCE: WINDOWSTEAMBLOG.COM

Hotmail's Graymail: Their Plan of Attack

shared by ColumnFive on Nov 03
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Turns out true spam is not the only bothersome occupant of inboxes everywhere. Hotmail just identified another culprit: spam's cousin, graymail. Hotmail has developed a plan to rid users everywhere of...

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