Can Enterprise Social Networks Lead to Stronger Results for Businesses?

Can Enterprise Social Networks Lead to Stronger Results for Businesses? Forward-thinking companies have used Enterprise 2.0 tools for data management and collaboration for a decade now, so what do we know? ESN Adoption 100% 80% 60% 40% 20% 0% 2006 2008 2010 2012 2014 2016 Enterprise 2.0 Tools: Adoption 2006-2016 SOCIAL NETWORKS & BLOGGING VIDEO SHARING Increased from Increased from 15% to 65% 20% to 60% between 200% 2006 to 2012 then levelled off 300% 400% PREDICTION MARKETS WIKI & PODCAST Increased from 20% to 40% between Increased from 5% to 25% 2006 to 2012 then levelled off Innovation Gains 31% 15% 10% FASTER TIME TO IMPROVED MORE REVENUE INNOVATION PRODUCTIVITY GROWTH ESNS foster ESN usage ESNS generally resolves communication improve collaboration & spread problems more quickly & knowledge sharing innovation faster The Imitation Game 66% 35% 25% Companies using Enterprise Social Networks Companies using ESNS because Employees using ESNS because competitors do colleagues do Business Value Gains POWER USERS SIMILAR TO THE GAINS SEEN +13% More than 1 Enterprise 2.0 tool with 100% adoption WITH THE RISE OF PERSONAL COMPUTING +6.5% +5% Only 1 tool with 25% adoption +0.6% 2010 2014 Employee Engagement & Motivation ESN ADOPTION LEADS TO 9/10 ENGAGED EMPLOYEES 147% HIGHER EARNINGS 20% INCREASE IN STAFF RETENTION Tech Gains & Cost Savings 80% REDUCTION IN HARDWARE, SOFTWARE, STORAGE COSTS Productivity Gains Time spent looking for info without ESN With ESN 20% 13% 25% Reduction in meetings with ESN Annual ESN Revenue Growth Predictions $10 Billion 2012 (42%) 2014 (23%) 2015 (19%) $0 Billion 2014 2015 2016 2017 2018 2019 Key Stats from 2015 20% 50% 66% of companies are using ESNS, but only 1 in 5 employees are active users 90% of Facebook at Work users 50% of all social media usage can be attributed to remained active 20% of businesses after beta testing ESN Market Share 2015 NO MAINSTREAM 47% PLATFORM Other (inc. Slack, SAP Jam, Google+, Cisco, Socialtext) HAS EMERGED 5% YET Zimbra 6% Lithium 7% 11% Microsoft (Yammer) Jive Software 13% 11% Salesforce Chatter IBM Connections (Market leader for 6 years running) In Conclusion ESN DIFFUSION 70% EXPECTED TO INCREASE ESN ADOPTION PEOPLE PROCESS IN 2016 SEEMS TO BE SATURATION POINT ESNS will become the intersecting point in INFORMATION 2016 with advanced POWER functionality and information governance USERS WILL SEE THE BEST RESULTS A MORE CONNECTED WORKPLACE IS A MORE PRODUCTIVE WORKPLACE! Margolis margolis.co.uk Data sources A study by McKinsey Global Institute who tracked 1,500 companies for a decade", International Data Corporation², Wall Street Journal, Gallup, Deloitte, Massachusetts Institute of Technology, Jive Software and Business Insider UK“. 1 http://www.mckinsey.com/insights/business_technology/taking_the_measure_of_the_networked_enterprise 2 https://www.ibm.com/blogs/social-business/2015/08/07/ibm-named-the-worldwide-market-share-leader-in-enterprise-social-networks-for-6th-consecutive-year-by-idc/ and https://www-01.ibm.com/marketing/iwm/dre/signup?source=swg-US Lotus_WebMerch &S_PKG=ov38517 3 https://www.jivesoftware.com/resource-library/ebooks/future-of-intranets-and-enterprise-social-networks/ and https://www.jivesoftware.com/resource-library/whitepapers/how-social-business-pays-off/ 4 http://uk.businessinsider.com/why-rbs-is-using-facebook-at-work-2015-11 Average Working Day %00 L