A Brave New World: Mobile and Digital

A BRAVE NEW WORLD MOBILE AND DIGITAL MOBILE DEVICES vs SMARTPHONES PURCHASED PURCHASED CHECK EMAIL DAILY 88% 62.1% CHECK EMAIL DAILY ACCESS INTERNET 63.1% 99.5% ACCESS INTERNET SMALL PAYMENTS SMALL PAYMENTS PRODUCT BARCODES/COUPONS 32% PRODUCT BARCODESICOUPONS 1/4 78.1 MILLIONS MOBILE VIDEO VIEWERS REACHED BY 2015 WOMEN МOBILE NETWORK COVERAGE in the U.S. USE THEIR SMARTPHONE 4THA MOST IMPORTANT то CHECK-IN AT THEIR LOCATION 2012 PURCHASES MOBILE SEARCH 27.8 WILL GENERATE SMARTPHONE PC BILLION QUERIES å å 9/10 DRIVER OF SATISFACTION 011010 1001101 FOR CITY LIFE 010010 ň Å GLOBAL 83* COMPANIES % HAVE A MORE THAN A 0 MOBILE SITE DESKTOP BY 2016 AND/OR PARENTS LET KIDS USE МОOBILE PHONE APP 2015 TT 1 173.6 MILION BROADBAND MILLIO ESTIMATED SMARTPHONE USERS 89.5 2013 TABLET USERS • BY• 2014 MOBILE WILL BE INCLUDED 13.3 BILLION IN THE MAJORITY OF STRATEGIC MARKETING PLANS ESTIMATED SMARTPHONE USERS Do you need on-line or off-line content? I create content that connects with, and speaks to, he targeted audienoe to drive results and engagement, which is criical in today's business cimate whether you are a private equity backed start-up or a Fortune 500 fim. Do you want to promote your mission, vision and work? Do you want increased brand awareness, positive media exposure and ultimately Co optimized operational performano? My work across all on-and off-ine, traditional and new media, marketing and public relations channels, as well as with a variety of such industry sectors as education, technology healthcare, non-proft and govemment, allows me to bring a fresh perspective to your business, products and services. christina motley,ic on point marketing strafegy WHEN&WHERE you need it you need to partner with someone who can drive profitable business results, increase encagement build brand equity, gamer media exposure, deliver targeted, segmented messaging to penerate leads, solve marketing and communications challenges and maximize capture of new market share for your company, products and services, let's tak www.christinamotley.com 20 CiaMuyut ure B• B• B• Bo • B• B• Bo