Who Rules the Wallet?
WHO RULES THE WALLET? People love plastic How many credit cards do Wallaby users carry? 1 CARD 2 CARDS 3 CARDS 4 CARDS 5 CARDS 6 CARDS OR MORE 4.2 average number of cards per wallet The credit card mix Percentage of Wallaby users that have at least one of the following credit card types in their wallet Number of credit card types in wallet VISA AMERICAN EXPRESS 41% 77% 73% 30% 21% MasterCard DISCOVER 51% 2 types 3 types 1 type 24% 4 types less than 8% of consumers carry all 4 credit card types in their wallets The rise of rewards % OF WALLETS WITH MULTIPLE REWARD TYPES POINTS 49% 33% 35% 67% 77% 16% Percentage of people with miles, cash back or points cards 2% 1 type 2 types 3 types 25% of Wallaby users have at least 1 card with no rewards The cards of the 1% Less than 1% of Wallaby users carry cards made from exotic materials including: PALLADIUM Used in rockets CARBON FIBER Used in the 787 Dreamliner TITANIUM Used in racing bicycles Source: Wallaby Financial internal data as of March 2013 © Wallaby Financial, Inc. wallaby %24 no rewards
Who Rules the Wallet?
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