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The Unstoppable Ecommerce Wave

The Unstoppable Ecommerce Wave From ecommerce storefronts for retailers to ecommerce super sites and niche sites, 2011 was the year we saw the explosion of mobile commerce and social commerce. 18% 2x± Nothing 25% 44% Books 22% Cosmetics What do Double the Growth of Retail people buy 26% Travel 36% Clothing online? Mobile Commerce Skyrockets Q2 2011 ecommerce sales increased 17.2% 27% Electronics 7% of revenue from iPad users with 25% higher from Q2 2010, while 32% Airline Tickets retail sales increased 8.4% Q2 2010 to Q2 2011. average order value. Reviews Are The Fuel to the Ecommerce Rocket Ship 40% 38% What products & services do people research before they buy? Consumer Electronics Autos 28% 22% 21% 20% Telecomm. Services Software Cosmetics Medication Visits to Black Friday Websites (Week Before Thanksgiving & Black Friday) Composite View of Web Traffic for Three Major Electronics Sites in November & December HI +17% 2008 2009 2010 Proof Consumers Research Before They Buy or Visit! If you have something to sell that makes a great gift during the holidays - the "Black Friday" websites are the place to be. In 2010 the Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb - 2009 2010 2011 Seasonality is not exclusively physical goods & travel. It's services too. two most popular Black Friday Websites were: BlackFriday.com & BlackFriday.lnfo. The holidays are a time of year to feast, which seems to result in 2 things: Web Traffic to a Popular Chain of Fitness Gyms +1-5 Ibs. Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb -2009 2010 2011 The average person gains bet ween one to five pounds over the holiday season... which causes a spike in gym memberships for January A1AAAAA4444A How to Excel in Ecommerce 111444AAA1AA 1 Get Found 2 Make It Easy to Buy From You 3% 2% Ask Aol Top Reasons for Shopping Cart Abandonment 88% 44% 41% 15% Bing of users say Search Engine Marketplace Oct 2011 they have abandoned an 15% 27% Yahoo online 25% shopping cart 24% 65% Google without completing a transaction %24 60% of purchases start with a search by consumers 4 Вe Active Cn Social Networks Encourage Social Sharing & Engagement Social commerce revenues in will grow sixfold in five years. That's $14B in 20 15! OfO 18% 4sq Did You Know? 500+ $1 billion = of website visitors arrive via Social Zappos has over 500 employees that Tweet as Zappos employees Media (Directly or In fluenced) 2011 2015 The Proof Is In The Numbers %245.30 56% 42% 10% is the amount of Facebook users of Twitter users use is the increase in say they have clicked through to a retailers website because of a post Ticketmaster earns in Twitter to Learn sales & average direct sales for each about products & dollar value when share of an event on services Wet Seal added a Facebook community made on the section to their social net work website SOURCES: Census.gov / InternetRetailer / Nielsen.com Alexa / Hitwise / SearchEngine Watch Zappos / Information Week / Forsee / Forrester Millward Brown / Shop.org / JeffBullas.com The New York Times / GroupM Search Edison Research / Booze Allen 00 Ų ttaa www.yottaa.com cc High Shipping Costs Not Ready to Buy Compare Other Prices Expensive Price Save to Cart for Later Consideration %24 %24 The Unstoppable Ecommerce Wave From ecommerce storefronts for retailers to ecommerce super sites and niche sites, 2011 was the year we saw the explosion of mobile commerce and social commerce. 18% 2x± Nothing 25% 44% Books 22% Cosmetics What do Double the Growth of Retail people buy 26% Travel 36% Clothing online? Mobile Commerce Skyrockets Q2 2011 ecommerce sales increased 17.2% 27% Electronics 7% of revenue from iPad users with 25% higher from Q2 2010, while 32% Airline Tickets retail sales increased 8.4% Q2 2010 to Q2 2011. average order value. Reviews Are The Fuel to the Ecommerce Rocket Ship 40% 38% What products & services do people research before they buy? Consumer Electronics Autos 28% 22% 21% 20% Telecomm. Services Software Cosmetics Medication Visits to Black Friday Websites (Week Before Thanksgiving & Black Friday) Composite View of Web Traffic for Three Major Electronics Sites in November & December HI +17% 2008 2009 2010 Proof Consumers Research Before They Buy or Visit! If you have something to sell that makes a great gift during the holidays - the "Black Friday" websites are the place to be. In 2010 the Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb - 2009 2010 2011 Seasonality is not exclusively physical goods & travel. It's services too. two most popular Black Friday Websites were: BlackFriday.com & BlackFriday.lnfo. The holidays are a time of year to feast, which seems to result in 2 things: Web Traffic to a Popular Chain of Fitness Gyms +1-5 Ibs. Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb -2009 2010 2011 The average person gains bet ween one to five pounds over the holiday season... which causes a spike in gym memberships for January A1AAAAA4444A How to Excel in Ecommerce 111444AAA1AA 1 Get Found 2 Make It Easy to Buy From You 3% 2% Ask Aol Top Reasons for Shopping Cart Abandonment 88% 44% 41% 15% Bing of users say Search Engine Marketplace Oct 2011 they have abandoned an 15% 27% Yahoo online 25% shopping cart 24% 65% Google without completing a transaction %24 60% of purchases start with a search by consumers 4 Вe Active Cn Social Networks Encourage Social Sharing & Engagement Social commerce revenues in will grow sixfold in five years. That's $14B in 20 15! OfO 18% 4sq Did You Know? 500+ $1 billion = of website visitors arrive via Social Zappos has over 500 employees that Tweet as Zappos employees Media (Directly or In fluenced) 2011 2015 The Proof Is In The Numbers %245.30 56% 42% 10% is the amount of Facebook users of Twitter users use is the increase in say they have clicked through to a retailers website because of a post Ticketmaster earns in Twitter to Learn sales & average direct sales for each about products & dollar value when share of an event on services Wet Seal added a Facebook community made on the section to their social net work website SOURCES: Census.gov / InternetRetailer / Nielsen.com Alexa / Hitwise / SearchEngine Watch Zappos / Information Week / Forsee / Forrester Millward Brown / Shop.org / JeffBullas.com The New York Times / GroupM Search Edison Research / Booze Allen 00 Ų ttaa www.yottaa.com cc High Shipping Costs Not Ready to Buy Compare Other Prices Expensive Price Save to Cart for Later Consideration %24 %24 The Unstoppable Ecommerce Wave From ecommerce storefronts for retailers to ecommerce super sites and niche sites, 2011 was the year we saw the explosion of mobile commerce and social commerce. 18% 2x± Nothing 25% 44% Books 22% Cosmetics What do Double the Growth of Retail people buy 26% Travel 36% Clothing online? Mobile Commerce Skyrockets Q2 2011 ecommerce sales increased 17.2% 27% Electronics 7% of revenue from iPad users with 25% higher from Q2 2010, while 32% Airline Tickets retail sales increased 8.4% Q2 2010 to Q2 2011. average order value. Reviews Are The Fuel to the Ecommerce Rocket Ship 40% 38% What products & services do people research before they buy? Consumer Electronics Autos 28% 22% 21% 20% Telecomm. Services Software Cosmetics Medication Visits to Black Friday Websites (Week Before Thanksgiving & Black Friday) Composite View of Web Traffic for Three Major Electronics Sites in November & December HI +17% 2008 2009 2010 Proof Consumers Research Before They Buy or Visit! If you have something to sell that makes a great gift during the holidays - the "Black Friday" websites are the place to be. In 2010 the Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb - 2009 2010 2011 Seasonality is not exclusively physical goods & travel. It's services too. two most popular Black Friday Websites were: BlackFriday.com & BlackFriday.lnfo. The holidays are a time of year to feast, which seems to result in 2 things: Web Traffic to a Popular Chain of Fitness Gyms +1-5 Ibs. Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb -2009 2010 2011 The average person gains bet ween one to five pounds over the holiday season... which causes a spike in gym memberships for January A1AAAAA4444A How to Excel in Ecommerce 111444AAA1AA 1 Get Found 2 Make It Easy to Buy From You 3% 2% Ask Aol Top Reasons for Shopping Cart Abandonment 88% 44% 41% 15% Bing of users say Search Engine Marketplace Oct 2011 they have abandoned an 15% 27% Yahoo online 25% shopping cart 24% 65% Google without completing a transaction %24 60% of purchases start with a search by consumers 4 Вe Active Cn Social Networks Encourage Social Sharing & Engagement Social commerce revenues in will grow sixfold in five years. That's $14B in 20 15! OfO 18% 4sq Did You Know? 500+ $1 billion = of website visitors arrive via Social Zappos has over 500 employees that Tweet as Zappos employees Media (Directly or In fluenced) 2011 2015 The Proof Is In The Numbers %245.30 56% 42% 10% is the amount of Facebook users of Twitter users use is the increase in say they have clicked through to a retailers website because of a post Ticketmaster earns in Twitter to Learn sales & average direct sales for each about products & dollar value when share of an event on services Wet Seal added a Facebook community made on the section to their social net work website SOURCES: Census.gov / InternetRetailer / Nielsen.com Alexa / Hitwise / SearchEngine Watch Zappos / Information Week / Forsee / Forrester Millward Brown / Shop.org / JeffBullas.com The New York Times / GroupM Search Edison Research / Booze Allen 00 Ų ttaa www.yottaa.com cc High Shipping Costs Not Ready to Buy Compare Other Prices Expensive Price Save to Cart for Later Consideration %24 %24 The Unstoppable Ecommerce Wave From ecommerce storefronts for retailers to ecommerce super sites and niche sites, 2011 was the year we saw the explosion of mobile commerce and social commerce. 18% 2x± Nothing 25% 44% Books 22% Cosmetics What do Double the Growth of Retail people buy 26% Travel 36% Clothing online? Mobile Commerce Skyrockets Q2 2011 ecommerce sales increased 17.2% 27% Electronics 7% of revenue from iPad users with 25% higher from Q2 2010, while 32% Airline Tickets retail sales increased 8.4% Q2 2010 to Q2 2011. average order value. Reviews Are The Fuel to the Ecommerce Rocket Ship 40% 38% What products & services do people research before they buy? Consumer Electronics Autos 28% 22% 21% 20% Telecomm. Services Software Cosmetics Medication Visits to Black Friday Websites (Week Before Thanksgiving & Black Friday) Composite View of Web Traffic for Three Major Electronics Sites in November & December HI +17% 2008 2009 2010 Proof Consumers Research Before They Buy or Visit! If you have something to sell that makes a great gift during the holidays - the "Black Friday" websites are the place to be. In 2010 the Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb - 2009 2010 2011 Seasonality is not exclusively physical goods & travel. It's services too. two most popular Black Friday Websites were: BlackFriday.com & BlackFriday.lnfo. The holidays are a time of year to feast, which seems to result in 2 things: Web Traffic to a Popular Chain of Fitness Gyms +1-5 Ibs. Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb -2009 2010 2011 The average person gains bet ween one to five pounds over the holiday season... which causes a spike in gym memberships for January A1AAAAA4444A How to Excel in Ecommerce 111444AAA1AA 1 Get Found 2 Make It Easy to Buy From You 3% 2% Ask Aol Top Reasons for Shopping Cart Abandonment 88% 44% 41% 15% Bing of users say Search Engine Marketplace Oct 2011 they have abandoned an 15% 27% Yahoo online 25% shopping cart 24% 65% Google without completing a transaction %24 60% of purchases start with a search by consumers 4 Вe Active Cn Social Networks Encourage Social Sharing & Engagement Social commerce revenues in will grow sixfold in five years. That's $14B in 20 15! OfO 18% 4sq Did You Know? 500+ $1 billion = of website visitors arrive via Social Zappos has over 500 employees that Tweet as Zappos employees Media (Directly or In fluenced) 2011 2015 The Proof Is In The Numbers %245.30 56% 42% 10% is the amount of Facebook users of Twitter users use is the increase in say they have clicked through to a retailers website because of a post Ticketmaster earns in Twitter to Learn sales & average direct sales for each about products & dollar value when share of an event on services Wet Seal added a Facebook community made on the section to their social net work website SOURCES: Census.gov / InternetRetailer / Nielsen.com Alexa / Hitwise / SearchEngine Watch Zappos / Information Week / Forsee / Forrester Millward Brown / Shop.org / JeffBullas.com The New York Times / GroupM Search Edison Research / Booze Allen 00 Ų ttaa www.yottaa.com cc High Shipping Costs Not Ready to Buy Compare Other Prices Expensive Price Save to Cart for Later Consideration %24 %24 The Unstoppable Ecommerce Wave From ecommerce storefronts for retailers to ecommerce super sites and niche sites, 2011 was the year we saw the explosion of mobile commerce and social commerce. 18% 2x± Nothing 25% 44% Books 22% Cosmetics What do Double the Growth of Retail people buy 26% Travel 36% Clothing online? Mobile Commerce Skyrockets Q2 2011 ecommerce sales increased 17.2% 27% Electronics 7% of revenue from iPad users with 25% higher from Q2 2010, while 32% Airline Tickets retail sales increased 8.4% Q2 2010 to Q2 2011. average order value. Reviews Are The Fuel to the Ecommerce Rocket Ship 40% 38% What products & services do people research before they buy? Consumer Electronics Autos 28% 22% 21% 20% Telecomm. Services Software Cosmetics Medication Visits to Black Friday Websites (Week Before Thanksgiving & Black Friday) Composite View of Web Traffic for Three Major Electronics Sites in November & December HI +17% 2008 2009 2010 Proof Consumers Research Before They Buy or Visit! If you have something to sell that makes a great gift during the holidays - the "Black Friday" websites are the place to be. In 2010 the Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb - 2009 2010 2011 Seasonality is not exclusively physical goods & travel. It's services too. two most popular Black Friday Websites were: BlackFriday.com & BlackFriday.lnfo. The holidays are a time of year to feast, which seems to result in 2 things: Web Traffic to a Popular Chain of Fitness Gyms +1-5 Ibs. Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb -2009 2010 2011 The average person gains bet ween one to five pounds over the holiday season... which causes a spike in gym memberships for January A1AAAAA4444A How to Excel in Ecommerce 111444AAA1AA 1 Get Found 2 Make It Easy to Buy From You 3% 2% Ask Aol Top Reasons for Shopping Cart Abandonment 88% 44% 41% 15% Bing of users say Search Engine Marketplace Oct 2011 they have abandoned an 15% 27% Yahoo online 25% shopping cart 24% 65% Google without completing a transaction %24 60% of purchases start with a search by consumers 4 Вe Active Cn Social Networks Encourage Social Sharing & Engagement Social commerce revenues in will grow sixfold in five years. That's $14B in 20 15! OfO 18% 4sq Did You Know? 500+ $1 billion = of website visitors arrive via Social Zappos has over 500 employees that Tweet as Zappos employees Media (Directly or In fluenced) 2011 2015 The Proof Is In The Numbers %245.30 56% 42% 10% is the amount of Facebook users of Twitter users use is the increase in say they have clicked through to a retailers website because of a post Ticketmaster earns in Twitter to Learn sales & average direct sales for each about products & dollar value when share of an event on services Wet Seal added a Facebook community made on the section to their social net work website SOURCES: Census.gov / InternetRetailer / Nielsen.com Alexa / Hitwise / SearchEngine Watch Zappos / Information Week / Forsee / Forrester Millward Brown / Shop.org / JeffBullas.com The New York Times / GroupM Search Edison Research / Booze Allen 00 Ų ttaa www.yottaa.com cc High Shipping Costs Not Ready to Buy Compare Other Prices Expensive Price Save to Cart for Later Consideration %24 %24 The Unstoppable Ecommerce Wave From ecommerce storefronts for retailers to ecommerce super sites and niche sites, 2011 was the year we saw the explosion of mobile commerce and social commerce. 18% 2x± Nothing 25% 44% Books 22% Cosmetics What do Double the Growth of Retail people buy 26% Travel 36% Clothing online? Mobile Commerce Skyrockets Q2 2011 ecommerce sales increased 17.2% 27% Electronics 7% of revenue from iPad users with 25% higher from Q2 2010, while 32% Airline Tickets retail sales increased 8.4% Q2 2010 to Q2 2011. average order value. Reviews Are The Fuel to the Ecommerce Rocket Ship 40% 38% What products & services do people research before they buy? Consumer Electronics Autos 28% 22% 21% 20% Telecomm. Services Software Cosmetics Medication Visits to Black Friday Websites (Week Before Thanksgiving & Black Friday) Composite View of Web Traffic for Three Major Electronics Sites in November & December HI +17% 2008 2009 2010 Proof Consumers Research Before They Buy or Visit! If you have something to sell that makes a great gift during the holidays - the "Black Friday" websites are the place to be. In 2010 the Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb - 2009 2010 2011 Seasonality is not exclusively physical goods & travel. It's services too. two most popular Black Friday Websites were: BlackFriday.com & BlackFriday.lnfo. The holidays are a time of year to feast, which seems to result in 2 things: Web Traffic to a Popular Chain of Fitness Gyms +1-5 Ibs. Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb -2009 2010 2011 The average person gains bet ween one to five pounds over the holiday season... which causes a spike in gym memberships for January A1AAAAA4444A How to Excel in Ecommerce 111444AAA1AA 1 Get Found 2 Make It Easy to Buy From You 3% 2% Ask Aol Top Reasons for Shopping Cart Abandonment 88% 44% 41% 15% Bing of users say Search Engine Marketplace Oct 2011 they have abandoned an 15% 27% Yahoo online 25% shopping cart 24% 65% Google without completing a transaction %24 60% of purchases start with a search by consumers 4 Вe Active Cn Social Networks Encourage Social Sharing & Engagement Social commerce revenues in will grow sixfold in five years. That's $14B in 20 15! OfO 18% 4sq Did You Know? 500+ $1 billion = of website visitors arrive via Social Zappos has over 500 employees that Tweet as Zappos employees Media (Directly or In fluenced) 2011 2015 The Proof Is In The Numbers %245.30 56% 42% 10% is the amount of Facebook users of Twitter users use is the increase in say they have clicked through to a retailers website because of a post Ticketmaster earns in Twitter to Learn sales & average direct sales for each about products & dollar value when share of an event on services Wet Seal added a Facebook community made on the section to their social net work website SOURCES: Census.gov / InternetRetailer / Nielsen.com Alexa / Hitwise / SearchEngine Watch Zappos / Information Week / Forsee / Forrester Millward Brown / Shop.org / JeffBullas.com The New York Times / GroupM Search Edison Research / Booze Allen 00 Ų ttaa www.yottaa.com cc High Shipping Costs Not Ready to Buy Compare Other Prices Expensive Price Save to Cart for Later Consideration %24 %24

The Unstoppable Ecommerce Wave

shared by Yottaa on Dec 02
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Ecommerce is growing rapidly. Consumers and businesses are transacting online in record numbers. There are a few keys to success that site owners should consider: Search Engines, User Experience, an...

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