The Ten Commandments of Copywriting Headlines

CopyPen Ten Commandments of Copywriting Headlines www.copypen.com. Some of thy headlines shalt include a qualifying factor (Example " Exclusively For...") Some of thy headlines shall foreshadow a positive outcome. (Example "Congratulations on your new ") That Thy Reader is Targeted by Thine Message That thy prospect shall imagine owning thy product 10. Thy headlines shall be simple, brief, and punchy. That thy reader shall not grow bored and click away That Thy Audience Shall Long Remain Tuned in to WIIFM (What's In It For Me? 1. Thy headlines shall focus on Thy reader. (You, Your, You're) 9. Thy headlines shall focus on benefits. That thy reader shall know the experience that thy product provides That Thine Reader May Desire Thy Product 2. Thy headlines shall make an offer, or promise. VI 1 I VI I I I I YIII 8. Some of thy headlines shall contain calls to action. That Thou may appeal to the strongest of emotions 3. Thy headlines shalt arouse curiosity. Thay thy pockets shall runneth over I X 4. Thy headlines shall grab attention Ten Commandments of Copywriting Headlines That Thy Prospect Will Read Your Offer 7. Some of thy headlines shall contain commands. That thy reader will be compelled to act upon thine offer The answer to thine question shall not be the word 'no', that thy reader may continue to read thy message 5. Some of Thy headlines shall contain, or answer, questions. 6. Some of thy headlines shall convey urgency. That thy prospect will be swift to act, lest he forget thine offer Some of thy headlines shalt utilize hot, popular topics. Thy headlines shall contain superlative words. (easiest, better, etc.) That thy reader shall engage with thine message That thy product appeals to thy prospect Crank Out Copy That Sells: The Easy Outline For Everyone George Lee Own Your Copy Today! Available from Amazon.com O CopyPen Ten Commandments of Copywriting Headlines www.copypen.com. Some of thy headlines shalt include a qualifying factor (Example " Exclusively For...") Some of thy headlines shall foreshadow a positive outcome. (Example "Congratulations on your new ") That Thy Reader is Targeted by Thine Message That thy prospect shall imagine owning thy product 10. Thy headlines shall be simple, brief, and punchy. That thy reader shall not grow bored and click away That Thy Audience Shall Long Remain Tuned in to WIIFM (What's In It For Me? 1. Thy headlines shall focus on Thy reader. (You, Your, You're) 9. Thy headlines shall focus on benefits. That thy reader shall know the experience that thy product provides That Thine Reader May Desire Thy Product 2. Thy headlines shall make an offer, or promise. VI 1 I VI I I I I YIII 8. Some of thy headlines shall contain calls to action. That Thou may appeal to the strongest of emotions 3. Thy headlines shalt arouse curiosity. Thay thy pockets shall runneth over I X 4. Thy headlines shall grab attention Ten Commandments of Copywriting Headlines That Thy Prospect Will Read Your Offer 7. Some of thy headlines shall contain commands. That thy reader will be compelled to act upon thine offer The answer to thine question shall not be the word 'no', that thy reader may continue to read thy message 5. Some of Thy headlines shall contain, or answer, questions. 6. Some of thy headlines shall convey urgency. That thy prospect will be swift to act, lest he forget thine offer Some of thy headlines shalt utilize hot, popular topics. Thy headlines shall contain superlative words. (easiest, better, etc.) That thy reader shall engage with thine message That thy product appeals to thy prospect Crank Out Copy That Sells: The Easy Outline For Everyone George Lee Own Your Copy Today! Available from Amazon.com O CopyPen Ten Commandments of Copywriting Headlines www.copypen.com. Some of thy headlines shalt include a qualifying factor (Example " Exclusively For...") Some of thy headlines shall foreshadow a positive outcome. (Example "Congratulations on your new ") That Thy Reader is Targeted by Thine Message That thy prospect shall imagine owning thy product 10. Thy headlines shall be simple, brief, and punchy. That thy reader shall not grow bored and click away That Thy Audience Shall Long Remain Tuned in to WIIFM (What's In It For Me? 1. Thy headlines shall focus on Thy reader. (You, Your, You're) 9. Thy headlines shall focus on benefits. That thy reader shall know the experience that thy product provides That Thine Reader May Desire Thy Product 2. Thy headlines shall make an offer, or promise. VI 1 I VI I I I I YIII 8. Some of thy headlines shall contain calls to action. That Thou may appeal to the strongest of emotions 3. Thy headlines shalt arouse curiosity. Thay thy pockets shall runneth over I X 4. Thy headlines shall grab attention Ten Commandments of Copywriting Headlines That Thy Prospect Will Read Your Offer 7. Some of thy headlines shall contain commands. That thy reader will be compelled to act upon thine offer The answer to thine question shall not be the word 'no', that thy reader may continue to read thy message 5. Some of Thy headlines shall contain, or answer, questions. 6. Some of thy headlines shall convey urgency. That thy prospect will be swift to act, lest he forget thine offer Some of thy headlines shalt utilize hot, popular topics. Thy headlines shall contain superlative words. (easiest, better, etc.) That thy reader shall engage with thine message That thy product appeals to thy prospect Crank Out Copy That Sells: The Easy Outline For Everyone George Lee Own Your Copy Today! Available from Amazon.com O