Search Marketers’ Greatest Fears

ReferralCandy PRESENTS SEARCH MARKETERS’ GREATESTA FEARS IN 2014, BUZZSUMO FOUNDER HENLEY WING ASKED 41 SEARCH MARKETERS TO NAME THE GREATEST FEAR THAT KEEPS THEM AWAKE AT NIGHT. THESE WERE THEIR RESPONSES... GOOGLE IS THE SEARCH TITAN BECOMING DANGEROUSLY, OPPRESSIVELY POWERFUL? GOOGLE'S GROWING POWER AND CONTROL KNOWLEDGE GRAPH WHAT IS A SCRAPER SITE? SEARCH RESULTS GOOGLE IS BECOMING A SEARCH MARKETING IS BECOMING GOOGLE IS GOOGLE'S DESTINATION SITE USELESS DOMINATING MONOPOLY OUR EVERYDAY LIVES SAMUEL SCOTT TADEUSZ SZEWCZYK TAKESHI YOUNG SEO TEAM LEAD, ENTIRELYPETS.COM DIRECTOR OF SEO & DIGITAL MARKETING, THE CLINE GROUP CHUCK PRICE FOUNDER, MEASURABLE SEO BLOG, SOCIAL MEDIA & SEARCH SPECIALIST, ONREACT.COM #Z GOOGLE'S "ALGORITHMS" GOOGLE'S OPAQUE OPERATIONS PRCA)= DD PRCTAD/CCT1D+...] +CEXCEPTIONS) HOW WE DO IT ACCESS DENIED IS NONE OF YOUR BUSINESS. PRCTN)/ČCTN) +.. WHAT WILL WE DO WHEN OUR ANALYTICS DATA HITS GOOGLE IS BECOMING AT THE END OF THE DAY, IT'S AN ALGORITHM GOOGLE IS 100% NOT PROVIDED? LESS TRANSPARENT RELYING LESS ON ALGORITHMS JUDGING US TIM GRICE JEFF SAUER JAN-WILLEM BOBBINK ONLINE MARKETING SPECIALIST, NOTPROVIDED.EU BEN HOLBROOK FOUNDER, JEFFALYTICS HEAD OF SEARCH, BRANDED3 HEAD OF CONTENT, VERVE SEARCH GOOGLE'S FLAWED SYSTEM S COLLATERAL DAMAGE FROM GOOGLE COKE/COCAINE INFORMATION WE'RE INNOCENT! ww.GOODWEBSITE.COM HOW IS COKE MADE FROM COAL COCA-COLA GLOBAL YOU'RE FALLING VICTIM TO GUILTY COLLATERAL DAMAGE UNTIL PROVEN INNOCENT ACCORDING TO GOOGLE GOOGLE RANKING GOOGLE ISN'T INFERIOR SITES PUNISHING KRYSTIAN SZASTOK ABOVE GOOD SITES ENOUGH PEOPLE JASON DEXTER DAVID FREEMAN HEAD OF SEO, HAVAS MEDIA DAVE HELLOWELL CONTENT MARKETING SPECIALIST, BLUECLAW FREELANCE SEO AND ONLINE MARKETING EXPERT SENIOR SEO MANAGER, JELLYFISH ÚK THE INDUSTRY CAN IT STAY RELEVANT IN A COMPLEX, CHANGING WORLD? #E SEO BECOMING MORE COMPLEX SEO ALGORIN HANTORTIMIZATION BLOSICERD WORDS ORLTRACKRASKS SEO TENTS ADD-ON MODULES ANAVES BUSINE LOBAL SOGIAL MEDIA VIS MBS CODE. EARCH ENGINES NKS WRITING TRAFPSITORS PAGE RANK PUBLISHING USER EXPERIENCE ENGAGEMENT SEO IS BECOMING SEO IS NOW IT'S BECOMING SEO ALONE IS MORE COMPLEX AND DIVERSE MORE DIFFICULT AND EXPENSIVE HARDER NO LONGER ENOUGH TO DO SEO JESS CHAMPION JEFF SHJARBACK YURIY YAROVOY HEAD OF PR, DISTILLED INTERNET MARKETING CONSULTANT SEO MANAGER, RAZORFISH STONEY DEGEYTER PRESIDENT, POLE POSITION MARKETING #7 NOT KEEPING UP WITH CHANGES LATEST DISRUPTIVE CHANGES ERIC ENGE PRESIDENT, STONE TEMPLE CONSULTING ADAPTING TO CHANGE KEEPING UP WITH CHANGES KEEPING UP WITH GOOGLE HOW DO WE CREATE VALUE FOR CLIENTS IN ADWORDS WHEN GOOGLE MAKES A BIG CHANGE? FAST ENOUGH AND COMPETITORS DAVID COHEN MARKETER AND TEAM LEAD, SEER INTERACTIVE DIANE PEASE RICHARD FALCONER HEAD OF SEO, DIGITASLBI ADAM MELSON PAID SEARCH DIRECTOR, ARCHOLOGY DIGITAL MARKETER, SEER INTERACTIVE #B BECOMING OBSOLETE WHAT WORKS TODAY THE SEO SKILL SET YOUR JOB CAN EASILY MAY NOT WORK TOMORROW MIGHT SOON BE VOID BECOME IRRELEVANT BECOMING OBSOLETE JON COOPER STUART MCHENRY ANDREW ISIDORO CLAYBURN GRIFFIN PRESIDENT, MCKREMIE.COM SEO MANAGER GOCOMPARE.COM SENIOR SEO CONTENT STRATEGIST, 3601 CEO & FOUNDER, HYPERLYNX MEDIA, İNC. CAN SEO SURVIVE IF THE CLIENTS CLIENTS DON'T WANT IT? #E PERCEIVED AS UNIMPORTANT #O PRESSURE TO SUCCEED SEO CAN WAIT, RIGHT? CAMPAIGN IDEA/ STRATEGY BANNER EMAIL ADVERTISING MARKETING BILLBOUR SOCIAL MEDIA MARKETING REFERRAL MARKETING SEO BEING CONSIDERED A CLIENTS ARE PREPARING GENERATING "SEPARATE THING" DISREGARDING SEO STRATEGY PITCHES CAMPAIGN IDEAS OR SOMETHING THAT LACKS CREDIBILITY FOR CLIENTS MIKE WILTON NICHOLA STOTT INTERNET MARKETER AND ENTREPRENEUR ROB TOLEDO MARKETING MANAGER, DISTILLED FOUNDER AND MANAGING DIRECTOR, THEMEDIAFLOW IAN LURIE INTERNET MARKETER, PORTENT INTERACTIVE #I UNCOOPERATIVE CLIENTS #Z CACK OF BUY-IN DON'T TELL ME WHAT TO DO SEO CAMPAIGN STRATEGY PROPOSAL SITE STRUCTURE PROPER TAGGING KEYWORD SELECTION CLIENTS NOT ADHERING GETTING CLIENTS TO LACK OF BUY-IN LISTEN TO YOU FROM CLIENTS TO YOUR PROPOSED STRATEGY GEOFF KENYON SEO CO TANT, DISTILLED SEATTLE MICHAEL KOVIS SIMON BENNISON SEARCH MARKETING DIRECTOR, JWEB MEDIA SEO STRATEGIST, DIGITASLBI SEO PEERS IS THE INDUSTRY WEIGHED DOWN BY SLEAZY AND INCOMPETENT PRACTITIONERS? SEO "EXPERT" E SEO PEERS GIVING BAD REP BESTSELLER THE DEATH 5 SEO TRICKS YOU NEED TO KNOW SEO 10 SEO HACKS GUARANTEED , TO WORK! HOW TO EST YOUR SEO FALSE INFORMATION SPREAD THE SEO INDUSTRY'S SEO'S ACTING LIKE PERCEIVED SLIMY REPUTATION SNAKE OIL SALESMEN BY SEO "EXPERTS" PAUL SHAPIRO ORGANIC SEARCH MANAGER, CATALYST/GROUPM LAURA LIPPAY MARKETING STRATEGY CONSULTANT, SEOGADGET JEFF FERGUSON CEO, FANG DIGITAL MARKETING #4 SEO PEERS NOT KEEPING UP HOME DISCLAIMER CONTACT US ABOUT US GET STARTED LINKS SITEMAP PRIVACY POLICY FAQ WHITE IS A WORD ON A WHITE WEB PAGE THAT IS WHITE BECAUSE THE BACKGROUND IS WHITE. WHITE IS A COLOR. WH.. CHEAPXMASGIFTS SAID I AGREE! NICE SITE MAN! TERMS & AGREEMENT ARCHIVES ADVERTISING CREDITS GALLERY FOOTER LINK SPAMMING DOMAIN DUPLICATION KEYWORD STUFFING SPAMMY BLOG COMMENTS RISE IN LOW QUALITY CONTENT AND NEGATIVE PRACTICES STUBBORN SEO'S STICKING TO OLD TACTICS BY UNDERHAND COMPANIES OR THOSE LOOKING FOR VERY QUICK WINS BAS VAN DEN BELD OWNER, STATE OF DIGITAL MIKE ESSEX ONLINE MARKETING MANAGER, KOOZAI PERSONAL ISSUES CAN INDIVIDUAL SEARCH MARKETERS RISE TO MEET THE CHALLENGES AHEAD OF THEM? #S EAILURE TO FIND TALENT #G KOSING QUALITY WARNING! CONTENT UNFIT FOR HUMAN CONSUMPTION SEO QUALITY HOW TO SCALE MY BUSINESS WHILE OPPORTUNITY TO LEARN NEW THINGS VS FINDING THE RIGHT PEOPLE IS ABILITY TO DELIVER CONSISTENT WORK DELIVERING QUALITY SO, SO DIFFICULT AJ KOHN OWNER, BLIND FIVE YEAR OLD AUTHOR, ULTIMATE GUIDE TO GOOGLE+ SEO KELVIN NEWMAN SEARCH ENGINE MARKETING, SITEVISIBILITY STACEY CAVANAGH HEAD OF SEARCH, TECMARK #17 LOSING LIFE PERSPECTIVE I FEAR NOT BEING ABLE TO THINK FOR MYSELF. WORSE OF ALL I FEAR LOSING LIFE PERSPECTIVE DAN SHURE OWNER, EVOLVING SEO WHAT ARE YOU' AFRAID OF? a CRAFTED BY ReferralCandy SOURCE: http://buzzsumo.com/blog/40-fears-that-keep-search-marketers-awake-night/