Mobile Web vs Mobile Apps

MOBILE WEB VS MOBILE APP 60% stats 71%. of U.S app users access the mobile internet daily expect a mobile site to load as fast as desktop site. 60% 63% of U.S iPhone owners access mobile net daily mobile truth expect mobile site to load in 3secs or less 4x 2015 mobile searches have grown since 2010 by then there will be one mobile device per person on the earth what to Mobile website development should be business's first step towards establishing mobile presence Great to be use for a specific reason and to build interactive web app get ? engagement with users. Instantly accessible download and instalation required compatibile across devices separate versions for each device needed easier to be found largerly restricted to manufacturer app store ULR can be shared easily between users not possible to share can't be deleted most app deleted after 30 days easier and cheaper to develop time consuming and expensive upgrades and ongoing development needed easy to maintain, no extra work necessary feature-rich functionality delivering content, catalogs and shopping options Still can't decide? web app Why choose mobile website? When App is best? - mobile website should be the first step into mobile industry - it rarely makes sense to build an app without already having mobile web. - it reaches broader audience and is found by search engines - can be modified into databased driven web - feature-rich functionality - interaction and gaming - regular and personalized use - complex calculations and reporting - no internet connection required - uses accererometers, ingrained video capabilities, cameras, location-based and other advantages of the smartphones app - easier to drive advertising traffic to a mobile landing page 63% 57% wouldn't recommend business with bad mobile site prefer mobile site for purchasing 81% prefer mobile site to app for researching prices 40% turned to competitors after bad mobile experience 79% 95% prefer mobile site for products reviews of smartphone users have searched for local business CONCLUSION What you choose depends on your aims and target audience. App provides rich media integration, while mobile website offers wider reach at lower cost. Decide what is best for your business and establish its MOBILE PRESENCE. Sources http://hswsolutions.com/services/mobile-web-development/mobile-webs ite-vs-apps/ http://www.entrepreneur.com/article/205858 So Co Mo 300000