Impact of Internet Marketing On Small & Medium-Sized Businesses

Impact of INTERNET MARKETING On Small & Medium-Sized BUSINESSES DYK that 75% Of SMBS Say Internet Marketing Is Effective? Marketing Budget For Internet or Mobile Marketing 34% 50% 29% of businesses spend less of businesses spend less than 10% of their marketing of businesses spend 30% of their marketing budget on online channels. than 70% of their budget on online channels. marketing budget on online channels. Planned Spending On Internet Marketing For 2015 Internet Marketing Effectiveness 75% 16% businesses find internet marketing "very effective" have no plans. 37% 32% businesses find plan to increase internet marketing "effective" | 74% 4% businesses don't do are unsure any internet marketing. Marketing Budget Allocation 70% 83% 16% spend more than $1000/month. spend less than $1000/month. spend less than $500/month. Marketing Consultants Mobile Optimized Sites 64% 60% SMBS have a mobile optimized website 18% 19% SMBS do not have a mobile optimized website. of SMBS do in-house use a consultant internet marketing Most Concerned Success Metrics For SMBS 14% 14% 20% 20% 31% search rankings Enquires via website customers walking through the door website traffic phone calls Sources http://www.root3marketing.com/digital-marketing-for-small-to-medium-sized-businesses/ http://www.brightlocal.com/2015/01/07/37-smbs-plan-spend-internet-marketing-2015/ http://searchengineland.com/75-small-medium-sized-businesses-smbs-say-internet -marketing-effective-212277 SurveyCrest