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Employee Ambassador Programs: By the Numbers [Infographic]

Employee Ambassador Programs: By the Numbers Top 5 Ways Employee Ambassador Programs are Sabotaged #1 #2 #3 #4 #5 Your employees don't like their job, or each other. You believe technology will| be a magic bullet. Your employees don't believe There's nothing in it for them. You fail to plan for the long-term. in your brand. If you can't convince your employees, your customers aren't going to believe you either. Find out the reasons why before you launch a program with disenfranchised employees. If your employees are unhappy, their engagement will come across as forced and inauthentic, For your program to be successful, provide some sort of value, and recognize your ambassadors for their efforts. All the planning in the world can't make up for a disengaged employee base. Why Do Engaged Employees Matter? 240% In the U.S., active employee disengagement costs $450 billion to $550 billion per year Workplaces with engaged employees have significantly higher productivity, profitability, and customer ratings, less turnover and absenteeism, and fewer safety incidents than those without. When organizations successfully engage their customers AND their employees, they experience a 240% boost in business outcomes. $450-500 billion How Many Employees Are Actually Engaged? 13% 30% are engaged worldwide non-engaged employees outnumber engaged employees 2-1 of U.S. employees are engaged at work Sources: Gallup State of the Global Workplace http://www.ciceron.com/2014/04top-5-ways-youre-sabotaging-employee-brand-ambassador-program/ CIcerón We Build Brand Advocacy

Employee Ambassador Programs: By the Numbers [Infographic]

shared by Tiffani_Allen on Jun 24
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In my weekly brand advocacy round ups, I’ve been talking a lot about the importance of employee brand advocates and brand ambassadors. This is a topic we feel very strongly about at Ciceron. Employe...

Publisher

Ciceron

Category

Business
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