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E Commerce Today - A Brief Overview

cue commerce ECOMMERCE TODAY A BRIEF OVERVIEW The eCommerce landscape is rapidly changing so we created this inforgraphic that will highlight some eCommerce statistics and tips that we hope you will find useful. Enjoy :) Devices People Use to Shop Online 8% 10% 82% Mobile Internet Growth Smart Phone Tablet 10% 10% 8% 8% 6% 6% 4% 4% 2% 2010 2011 2% 2010 2011 2012 2013 2012 2013 eCommerce by Popularity The below survey highlights the eCommerce platforms used with the top I Million eCommerce websites. Others Magento VirtueMart Prestashop Zen Cart osCommerce Opencart Volusion Interspire Yahoo! Stores Shopify eCommerce Spend Globally The below stats show the eCommerce spends globally in 2012. General Info Top 5 Countries W S1.I Trillion (Globally) $140.35 Billion $384.80 Billion $416.08 Billion $181.63 Billion $53.00 Billion 54.9 Billion INS141.53 Billion Cart Abandonment According to various research reports, abandonment rates can be as high as 67%. According to a research here are the top 6 reasons for shopping cart abandonment. Note: multiple answers where given. ITEMO Shipping Rates Cost of shipping too high and not shown until checkout. Change of Mind Changed mind and discarded Comparison Shopping Comparison shopping or browsing. cart contents. 28% of Consumors 61% of Consumers 57% of Consumers SOLD Saving For Futuro Shoppers would save items for a later purchase online. Total Coct Checkout Process Shoppers found the total cost of all selected items too high. Shoppers found the websites Checkout process was too long 44% of Consumers 49% of Consumers 47% of Consumers What People Buy Online People are still buying more and more online each year. Here is survey of almost 1,500 online buyers and the results where as follows: 45% Note: multiple answers given. 23.2% 22.6% 19.7% 3.8% 3.6% 1.8% DVD / CD / Books Booking a Holiday Online Computer Software Clothes Audio /Video Equipment Computer Hardware Music Other Marketing Tips Here are some practical eCommerce Marketing tips that you can apply to your eCommerce business that will increase sales and help your Search Engine Optimisation. Guost Blogging This builds awarness for your brand and good quality links to Offer Tostimoniala Write Articlos Writing articles for other sites with a link back to your site Write a testimonial with link back to you for a service provider you like on their site. helps your SEO. your site to help your SEO </>9 On Site SEO Critical to make sure your sites on page factors are perfect. Meta tags, keywords, uris etc. Donato Roviow Products Email Marketing List. Good for Brand exposure and With a list of buyer addresses, again builds good quality links from review blogs / sites. you can literally drive sales with the push of a button. ALTO Infographics High Impact Infograpahics that have the potential of going viral through your target market. Vidoos Engaging and informative Videos that your customers can easily Imago Alt Tags Include Image Alt Tags on all product images. This will help access and share, your organic search. eCommerce Integration eCommerce businesses and retailers are seeing the huge savings and increase in online profits by integrating their eCommerce website with their business systems. The below chart shows the popularity of different eCommerce integrations. Accounts Integration Loyalty Integration Epos Integration Warehouse Integration Social Integration CRM Integration EDI Integration i i Accounts Intogration This can save busy eCommerce average of 25K staff wages. Loyalty Intogration If you can retain 5% more Epos Integratilon Streamline your offline / online businesses customers you can increase retail business. Solve all stock per annum profitability by 75%. and human error issues. Social Commerce 42% of Consumers 58% of Consumers 28% of Facebook Usars Follow a retailer online via Follow 6 retailers an do so Facebook users who have Facebook. Twitter or Blog. purchased something online via a Facebook Link. primarily for special deals from that retailer. f 35% of Consumers 32% of Consumors 7% of Consumors Consumers who purchase products online through Twitter if possible. Consumers who would buy Consumers who access reviews products on Facebook. in-store via mobile handsets. If you found this infographic useful all Shares. Likes, Tweets, Links & +I's would be appreciated. Thank you :) Infographic References: http://www.ecommerce-europe.eul http://www.foctbrowser.com/ http://www.moneyaside.com/ http://www.internetretailer.com/ http://www.ecommercetimes.com/ cue commerce Your eCommerce Partner © IDF Marketing Ltd. "CueCommerce" trading name of IDF Marketing Ltd.

E Commerce Today - A Brief Overview

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The eCommerce landscape is rapidly changing – to help our clients and followers understand these change we have the created the “eCommerce Today” Infographic. The “eCommerce Today” Infograph...

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