Cyber Monday By the Numbers

CYBER MONDAY -2012- bigger, than your, 19-l6 tuskép 2012 Y/Y GROWTH IN HOLIDAY SPENDING (MM) +17% +15% 1500 1200 +28% 290/ 900 +32% 600 300 CYBER MONDAY WEEKEND BLACK FRIDAY THANKSGIVING $1.465 CYBER MONDAY U.S. ONLINE SPENDING IN MILLIONS $1,251 $1,028 $846 $887 $733 $608 2006 2007 2008 2009 2010 2011 2012 TOP GAINING RETAIL CATEGORIES ON CYBER MONDAY Digital Content & Subscriptions A 28% Electronics A24% Computer Hardware A 2% Video Games & Accessories A 18% CYBER MONDAY SPENDING BY LOCATION IN 2012 НОМE WORK INTERNATIONAL 47.2% 47.1% 5.7% Source: comScore Custom e-Commerce Analytics, U.S., November 2012 For more information, visit www.comscore.com/HolidayShopping O comSCORE. CYBER MONDAY -2012- bigger, than your, 19-l6 tuskép 2012 Y/Y GROWTH IN HOLIDAY SPENDING (MM) +17% +15% 1500 1200 +28% 290/ 900 +32% 600 300 CYBER MONDAY WEEKEND BLACK FRIDAY THANKSGIVING $1.465 CYBER MONDAY U.S. ONLINE SPENDING IN MILLIONS $1,251 $1,028 $846 $887 $733 $608 2006 2007 2008 2009 2010 2011 2012 TOP GAINING RETAIL CATEGORIES ON CYBER MONDAY Digital Content & Subscriptions A 28% Electronics A24% Computer Hardware A 2% Video Games & Accessories A 18% CYBER MONDAY SPENDING BY LOCATION IN 2012 НОМE WORK INTERNATIONAL 47.2% 47.1% 5.7% Source: comScore Custom e-Commerce Analytics, U.S., November 2012 For more information, visit www.comscore.com/HolidayShopping O comSCORE.