Brand Desire in the UK 2013

Brand Desire is the world's largest study into why we love the brands we love.The study is a thorough analysis of 3 years of data compiled from over 60,000 consumers on 900+ brands in six countries to identify what creates, destroys and sustains Brand Desire. Clear are a leading global marketing strategy business and part of M&C Saatchi group. www.brand-desire.com
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