BANT

BANT This stands for Budget, Authority, Need, and Timeline – basically, a lead's stage in the buying process. If a lead seems like a good fit, his or her BANT score should be the next step in determining a good match. Budget Authority Need Timeline ][ ] CAN YOUR LEAD AFFORD YOUR PRODUCT DOES YOUR LEAD HAVE THE AUTHORITY DOES YOUR LEAD HAVE A PROBLEM THAT WHAT IS YOUR LEAD'S PURCHASING OR SERVICE? HOW MUCH DOES HE OR TO PURCHASE YOUR PRODUCT? IS HE YOUR PRODUCT OR SERVICE CAN SOLVE? TIMEFRAME? DOES IT ALIGN WITH YOUR SHE HAVE BUDGETED FOR THE PROJECT? OR SHE THE DECISION MAKER? SALES CYCLE? Marketo aayuja