Arnaud Martin

ARNAUD MARTÍN O Av. Riant-Mont 2, Lausanne, Switzerland A [email protected] Looking for gaining more experience within a challenging company where I can bring and increase my creativity and marketing skills. O (+41)79.889.5566 y @arnaud_martin O www.shakenrelease.com #DigitalMarketing #SocialMedia #CXp 30.9.1987 WORK EXPERIENCE V НОBBIES 3 Digital Marketing Specialist (2012-present) O NayaMed (Medtronic), Lausanne, Switzerland SOCIAL MEDIA v Execution of the Marketing plan action items (creative asset development, adaptation of the content to reach business KPIS.) v Build up, develop and promote NayaMed social media strategy. (8 Networks). Social Media addict Creation of a Facebook Fan Page and Facebook Ads for a protessional. v Measure, report and analyze performance of marketing initiatives vCreate concept, organize, animate and followup 5 european congresses (ESC Munich, Pacing Rome, AIAC Bologna, DGK Mannheim, Private Event UK...) * Manage various projects with agencies : creation, validation of concepts (visual, musics). MUSIC Increase awareness on social media networks (+400% average subscribers on all the networks VS 2011) Creation of Marketing Materials (+20 vidcos edited, +60 brochures, flyers 1 year) Music lover with some DJ sets for fun: bit.ly/spYone Founder of a musical blog shakenrelease.com 2 Brand Manager Assistant (2010-2011) O Groupe Casino, Paris, France Support the operational implementation of the brand strategy of Casino v Establish the social media strategy for the Casino Brand. vCoordinate the development of new products with purchasing, quality and legal departments. vReport on brand activity thanks to distributor focus group, analysis of activity and results vEnsure a trendwatch : competitive analysis, consumer behavior trends. GRAPHISM Enhancement of the wobsites as the main communication support (+15% online campaigns VS 2010) Increase the launch of new products (-9%, more 293 references in 1 year) Graphic design fan Flyers creation for student associations Video editing 1 Web Marketing Assistant (2009-2010) O Groupe Casino, St-Etienne, France vCreation and launch of targeted advertising campaigns on the internet (Emailing, Mailing...) Communication and content management of the websites :'geantcasino.fr", 'supercasino.fr' vManagement of Customer Data Bases. (Emailing Solution - ECRM) PHOTOGRAPHY Life catcher with a Digital SLR - specialized in Landscape and portraits. Increase rovenue on e-commerce wobsites (+10% online order for Christmas) Improvement of the CRM policy (+100k online members VS 2008) SPORT Team player VolleyBall 4th of the Inter-Business school 2009 2010 2011 2012 2013 2010 National cup TRAVEL EDUCATION EMaster in Management (2007-2011) Master 2: Advise : Management and ICT Consulting (eMarketing & IT Project Management) Research dissertation : Targets, Variables and Challenges of Advertising Master 1: Business Intelligence with a Bl certificate ISO 9001 (AFAV) Cultural explorer Sweden, Italy, Austria. Croatia, England, USA, Hungary, Spain Czech Republic. Germany, Slovakia.. O ESC Tours-Poitiers, Tours, France e Bachelor of Arts (2005-2007) Sales and Marketing O IUT Jean Monnet, St-Etienne, France KNOWLEDGE V INFORMATICS Google Analytics Social Media HTML/CSS Dreamweaver Photoshop Digital Marketing Customer Experience Illustrator InDesign Premiere Scan to access my MS Office Linkedin profile