
The Smartphone Market
THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE OTHER 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE ОТНER hTC 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM 5 phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE ОТНER hTC 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM 5 phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE ОТНER hTC 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM 5 phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE ОТНER hTC 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM 5 phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE ОТНER hTC 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM 5 phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO THE SMARTPHONE MARKET The mobile marketplace is a highly competitive environment, with new players entering the game all the time. Below we look at how the major smartphone manufacturers have fared over the last two years. 100% MARKET SHARE ОТНER hTC 5% - 5% 11% 16% 20% 50% 20% RIRM 41% 39% NOKIA 0% Q407 Q108 Q208 Q308 0408 Q109 Q209 Q309 Q409 25 SALES 20 NOKIA 15 10 RIM 5 phTC Q407 Q208 Q308 Q408 0209 Q309 0409 NOKIA Q209 Q309 Q409 $5.30 bil. VS. APPLE $4.25 bil. $4.25 bil. Average Price 16 Phones Offered Revenue From ($250 Smartphone Sales --.- Nokia $550 Apple $2.30 bil. 1 Phone Offered 8 GIGAOm $1.52 bil. $1.69 bil. Sources: gartner.com, gpsbusinessnews.com, cellular-news.com UNITS SOLD (in millions) Q108 6OLO
The Smartphone Market
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