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The Rise of QR Codes

The rise of QR Codes QR Code scans increased by 4549% between Q1,2010 and Q1,2011 QR Codes are scanned mostly by women in a family QR Code Scan by Gender QR Code Scan by Age Under 18 year 5% 18-24 year 16% Female (64%) 25-34 year 22% 35-44 year 25% Male (36%) 45-54 year 22% 55+ year 11% Most QR Codes are seen on Product packaging Product Packaging (56%) TV Advertising (17%) Magazine (46%) Coupon (45%) Newspaper Advertising (27%) Outdoor Advertising (17%) Catalogue (21%) Most users expect to get a coupon or deal when they scan a QR Code What users expect after a QR Code scan? Purchase 60% Sweepstake 64% Coupon 87% Product Info 63% Registration 53% Most QR Code scans are done via iPhone 68% 26% 4% Most QR Codes are scanned in United States after Japan; New York being the leading city in US 11 out of 50 Fortune companies are leveraging QR Codes in their Marketing Strategies 22% Fortune 50 10 Interesting Business uses of QR Codes Product Info Mobile Payments App Downloads Loyalty Programs Coupons Social Media Real Time Info Paperless Tickets Real Estate Movie Trailers References Disclaimer : The facts and figures mentioned above are restricted to US Market only. queaar @queaar 100000 IIIII-I---III------|| IIIIII---III-----| 100000

The Rise of QR Codes

shared by queaar on Aug 13
Queaar Inc is excited to share it's first infographic on QR Codes. Your feedback is much appreciated.


Queaar, Inc.


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