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The Rise and Fall of the MP3 Player

The Rise and Fall of the MP3 Player MP3 Player vs. Smartphone Shipments Worldwide (2004-2015) 12000000 10000000 8000000 6000000 Smartphones 4000000 2000000 MP3 Players 04 05 06 07 08 09 10 11 12 13 14 15 Users who currently want an MP3 player are 3 times less likely to own a smartphone Smartphone owner Doesn't own a Doesn't own a Doesn't own a smartphone smartphone smartphone Users are 3 times more likely to currently own an MP3 player than to want one in the future 8 7.2% 2.4% Own an MP3 Want an MP3 iPhone vs. iPod Searches on Google (2004-2012) iPhone whh.dg iPod Sources: Drippler.com, IHS iSuppli, Google Trends Check out Odrippler.com - The Ultimate Information Source for Gadget Users! | http://facebook.com/drippler 3 @drippler

The Rise and Fall of the MP3 Player

shared by drippler on Feb 29
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Will smartphones cause the MP3 player's extinction?

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Drippler

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Technology
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