
Moblix Index Jully 2010
mobclix" Index July 2010 TM THERE ARE 284,989 IPHONE APPS THAT ARE COMPATIBLE ON THE IPAD RICH MEDIA VIDEO ADS HAVE A 10.7X HIGHER CTR THAN STANDARD 50% 45%- 40%- 35%- 30%- 25- 20%- 15%- 10%- 5%- 0% - STANDARD DISPLAY ADS ON THE IPAD RICH MEDIA THE GAMECATEGORY FOR IPAD APPS HASA 20% MARKET SHARE ENTERTAINMENT BOOKS TRAVEL GAMES 20% UTILITIES EDUCATION IPAD USERS HAVE A ЗХ НIGHER USAGE TIME THAN THE SAME GAMEON THE IPHONE 10 1/3rd IPAD APPS ON AVERAGE HAVE A 5X HIGHER ECPM THAN IPHONE APPS 5X 1x 00 CLICK-THROUGH RATES mobclix" Index July 2010 TM THERE ARE 284,989 IPHONE APPS THAT ARE COMPATIBLE ON THE IPAD RICH MEDIA VIDEO ADS HAVE A 10.7X HIGHER CTR THAN STANDARD 50% 45%- 40%- 35%- 30%- 25- 20%- 15%- 10%- 5%- 0% - STANDARD DISPLAY ADS ON THE IPAD RICH MEDIA THE GAMECATEGORY FOR IPAD APPS HASA 20% MARKET SHARE ENTERTAINMENT BOOKS TRAVEL GAMES 20% UTILITIES EDUCATION IPAD USERS HAVE A ЗХ НIGHER USAGE TIME THAN THE SAME GAMEON THE IPHONE 10 1/3rd IPAD APPS ON AVERAGE HAVE A 5X HIGHER ECPM THAN IPHONE APPS 5X 1x 00 CLICK-THROUGH RATES mobclix" Index July 2010 TM THERE ARE 284,989 IPHONE APPS THAT ARE COMPATIBLE ON THE IPAD RICH MEDIA VIDEO ADS HAVE A 10.7X HIGHER CTR THAN STANDARD 50% 45%- 40%- 35%- 30%- 25- 20%- 15%- 10%- 5%- 0% - STANDARD DISPLAY ADS ON THE IPAD RICH MEDIA THE GAMECATEGORY FOR IPAD APPS HASA 20% MARKET SHARE ENTERTAINMENT BOOKS TRAVEL GAMES 20% UTILITIES EDUCATION IPAD USERS HAVE A ЗХ НIGHER USAGE TIME THAN THE SAME GAMEON THE IPHONE 10 1/3rd IPAD APPS ON AVERAGE HAVE A 5X HIGHER ECPM THAN IPHONE APPS 5X 1x 00 CLICK-THROUGH RATES mobclix" Index July 2010 TM THERE ARE 284,989 IPHONE APPS THAT ARE COMPATIBLE ON THE IPAD RICH MEDIA VIDEO ADS HAVE A 10.7X HIGHER CTR THAN STANDARD 50% 45%- 40%- 35%- 30%- 25- 20%- 15%- 10%- 5%- 0% - STANDARD DISPLAY ADS ON THE IPAD RICH MEDIA THE GAMECATEGORY FOR IPAD APPS HASA 20% MARKET SHARE ENTERTAINMENT BOOKS TRAVEL GAMES 20% UTILITIES EDUCATION IPAD USERS HAVE A ЗХ НIGHER USAGE TIME THAN THE SAME GAMEON THE IPHONE 10 1/3rd IPAD APPS ON AVERAGE HAVE A 5X HIGHER ECPM THAN IPHONE APPS 5X 1x 00 CLICK-THROUGH RATES mobclix" Index July 2010 TM THERE ARE 284,989 IPHONE APPS THAT ARE COMPATIBLE ON THE IPAD RICH MEDIA VIDEO ADS HAVE A 10.7X HIGHER CTR THAN STANDARD 50% 45%- 40%- 35%- 30%- 25- 20%- 15%- 10%- 5%- 0% - STANDARD DISPLAY ADS ON THE IPAD RICH MEDIA THE GAMECATEGORY FOR IPAD APPS HASA 20% MARKET SHARE ENTERTAINMENT BOOKS TRAVEL GAMES 20% UTILITIES EDUCATION IPAD USERS HAVE A ЗХ НIGHER USAGE TIME THAN THE SAME GAMEON THE IPHONE 10 1/3rd IPAD APPS ON AVERAGE HAVE A 5X HIGHER ECPM THAN IPHONE APPS 5X 1x 00 CLICK-THROUGH RATES
Moblix Index Jully 2010
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