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Mobile page load time vs. user expectations

MOBILE LOAD TIME VS USER EXPECTATIONS -- LOADING... 5 SECONDS 9.86 SECONDS 74% OF USERS say they'll bounce after waiting 5 SECONDS or more for a mobile site to load. The average m-commerce site takes 9.86 SECONDS to load. TITTTTT SOURCE GOMEZ JULY 20n1/ KEYNOTE 2011 WHAT ARE MOBILE USERS DOING ONLINE? 2015 MAKING PAYMENTS e.g. in-app payments, mobile ticketing & mobile coupons 788 MILLION MOBILE-ONLY USERS SOURCE PORTIO RESEARCH 2010 THE MOBILE-ONLY AUDIENCE IS GROWING 490 MILLION PEOPLE WORLDWIDE 81.3 MILLION SOURCE CISCO 2011 PEOPLE WORLDWIDE 2009 2014 SHOPPING SOURCE GOOGLE/PSOS FOUR OUT OF FIVE US smartphone owners use their phone to help with shopping. 2010 14 MILLION MOBILE-ONLY USERS THE GROWTH OF MOBILE COMMERCE MOBILE SITE/FULL SITE SOURCE FORRESTER 201 When given the choice, 32% OF CUSTOMERS choose to view the full site on their mobile device rather than the mobile site. 2016 $31 ILION 2012 $10 BILION 2011 $6BILLION SOURCE: STRANGELOOP ostrangeloop

Mobile page load time vs. user expectations

shared by TammyEverts on Sep 27
Mobile traffic is exploding. For many consumers their phone or tablet has become their primary portal to the internet; however, most mobile sites are unacceptably slow. The mobile landscape is cha...


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