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How We Shop in 2013: The Growth of ECommerce Marketing

The Digital Werld in 2013 HOW WE SHOP NOW N Fab. X Nextag PayPal ebayrshopzilla Zappose amazon TOPMAN HM KFA.. QLO jcp BEST BUY eba Zappose amaz com com Growth of Ecommerce Almost 20% of online purchases are accomplished $231 after surfing through social media sites. $262 billion 13% billion 2012 2013 U.S. online retail sales are expected to hit $370 billion by 2017. Online influence in the way we shop in the digital world 2009 23% 2.5m tweets/day of the world online 300m facebook users 2013 35% 340m tweets/day of the world online Įbillion facebook users Brick and Mortar businesses going online The web is a channel where people are able to find better prices and better values; Sales! internet shopping growth is outpacing overall retail growth. Values! The impact of the mobile market on Ecommerce Mobile and social video is opening up new opportunities for marketers to serve bite-sized content to users. $119 billion 1 2% in goods and services will be purchased via mobile in 2015. of U.S. ecommerce purchases were made from smart- phones and tablets in 2012. Social Media & Ecomm erce Paid social ads are appealing because you can use them to target the right audience, increase traffic to your website, and gain new customers to your business. 3ו 20 In 71% 65% of businesses plan to increase their digital marketing budgets this year. of marketers are increasing paid social media Ad budgets for 2013. How businesses are utilizing SM in their marketing budgets. n 2013 Adoption rates of social media platforms to distribute content in ft You Tube g+ 83% 80% 61% 39% 26% social media marketing strategies for ecommerce websites Build relationships Be shareable. with influencers. Understand why people use social media. #Hi #Hey there Casual contact with consumers. Go where the community is. Sources: NationalPositions

How We Shop in 2013: The Growth of ECommerce Marketing

shared by InfographicMarketing on Jul 16
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With virtually every brick and mortar now vying for a powerful online presence and more e-commerce sites than ever before, more and more people are starting to use the web as a means for savvy shoppin...


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